Welcome Rewards celebrates 2nd anniversary

Global membership base reaches more than five million

TORONTO, Oct. 2, 2012 /CNW/ - Welcome Rewards™, the industry-leading loyalty program from®, is celebrating its second anniversary in Canada, as the global membership base exceeds five million travellers since it launched in the U.S. in 2008.

Rewarding Canadian leisure and business travellers with one free* night's accommodation for every ten nights stayed, the Welcome Rewards program gives customers the chance to redeem their free night's accommodation across more than 85,000 hotels globally, with no blackout periods imposed.

"Canadians love loyalty programmes and we are proud of Welcome Rewards as it is simple and easy-to-use as well as more generous than many existing hotel loyalty programs," said Nigel Pocklington, chief marketing officer for

To celebrate the anniversary, is offering Canadian travellers up to 40 per cent off** select hotel bookings made through via the Welcome Rewards Anniversary Sale.

As part of the two-year milestone celebration, is hosting a Bedventure in Toronto this weekend. Visitors have a chance to jump on a giant bed in Yonge-Dundas square and instantly be transported to one of five popular travel destinations via green screen technology. The photos will be used, along with a quick sign-up, to enter visitors in a draw to win free hotel stays around the world. For more information on Bedventure, visit us on Facebook.

For more information and access to's exclusive Welcome Rewards promotion, please visit

About the Welcome Rewards program:

  • Ten nights can be booked at once or separately and can be across multiple eligible hotels.
  • Hotels participating in the Welcome Rewards program are clearly marked on
  • The free* night can be redeemed at any time of the year - there are no blackout periods.
  • The free* night is valued at the average rate of the 10 nights stayed - customers have the option to use the free night for a higher rate room by paying the difference.
  • Welcome Rewards credits never expire as long as there is activity on the account every 12 months.

Notes to Editor

*A free night does not include taxes and fees. Only properties marked with Welcome Rewards™ qualify.

**Savings are valid for bookings made until October 31, 2012 for travelling before November 30, 2012, unless otherwise specified.

Conditions apply, please see specific details for each hotel listed by clicking at the hotel of your interest. Search with your preferred dates for travel to see the discounted rates for your stay.

About® (also known in Canada as is a leading online accommodation booking brand. Through its global network of websites,, LP connects travellers with almost 155,000 properties around the world, ranging from international chains and all-inclusive resorts to local favourites and bed & breakfasts, together with all the information needed to book the perfect stay., LP benefits from one of the largest hotel contracting teams in the industry, obtaining the best rates for its customers, and offers frequent sales, special deals and promotions. There are more than 6.5 million Guest Reviews on the websites from users who have actually stayed in the hotels to ensure customers can make an informed choice when booking. Through, LP's industry-leading loyalty program Welcome RewardsTM, customers can earn a free night for every 10 nights stayed at more than 85,000 hotels. Under its Price Match Guarantee, if a customer can find the same deal for less on a prepaid hotel,, LP will refund the difference. Travellers can book online or by contacting one of the multilingual call centers. Special apps for mobile phones and tablets can also be downloaded at enabling customers to book on the go with access to 20,000 last minute deals. publishes an award-winning twice-yearly review of international hotel room price trends called the Hotel Price Index™, which is now produced in 31 individual country editions, with North American data available at Follow on Facebook at, on Twitter at and on YouTube at is part of Expedia, Inc., the largest online travel company in the world with an extensive portfolio that includes some of the world's best-known brands., Welcome Rewards, Finding You the Perfect Place and the logo are either registered trademarks or trademarks of, LP. All other trademarks are property of their respective owners. © 2012, LP. All rights reserved.


Image with caption: "Welcome Rewards is the global loyalty program (CNW Group/". Image available at:

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