iconmobile Appoints Cohn & Wolfe as U.S. Agency of Record

NEW YORK and LOS ANGELES, June 17 /PRNewswire/ -- Cohn & Wolfe, a leading global public relations agency, has been chosen as Agency of Record (AOR) in the U.S. by iconmobile, an international market leader in mobile business solutions. Cohn & Wolfe will be responsible for positioning the company as an innovative design and technology leader in the mobile space and developing relationships with business and wireless trade media as well as digital media influencers. The agency will also build awareness for iconmobile among key target audiences including mobile network operators, handset manufacturers, Internet companies and global consumer brands.

This is the second major appointment in the last month for Cohn & Wolfe's Los Angeles office. It recently announced that is has become U.S. AOR for interactive game producer, Ubisoft.

"As the world of mobile communications continues to grow, there is an increasing need for innovative mobile marketing and media services that deliver compelling user experiences," said Melissa Schumer, executive vice president and head of Cohn & Wolfe's Entertainment practice based in Los Angeles. "iconmobile is at the forefront of creating these next gen mobile solutions and we're excited to tell their story."

"Cohn & Wolfe's strategic approach and mobile industry expertise made them a natural fit to lead iconmobile's communications efforts," said Thomas Fellger, founder and CEO, iconmobile Group. "We're looking forward to cultivating this relationship to help build our brand throughout the U.S."

Blending design and technology, iconmobile group is one of the leading international design agencies and technology suppliers in the mobile world. iconmobile enables companies to grow and optimize their business by creating new proprietary technology services, mobile applications, mobile portals and marketing campaigns.

About iconmobile

iconmobile group is an international market leader in mobile business solutions. Fusing innovative design with expertise in technology, iconmobile enables companies to grow and optimize their business through the creation of new digital services and products conceived for the mobile market. The company's main focus is creating compelling user experiences to establish successful customer relationships.

Founded in 2003 with more than 170 employees and offices worldwide, the group covers the entire mobile service range, from consulting, concept development and design to implementation and hosting. Iconmobile group also provides software development, an own service platform (icmsp) and a range of technical products to deliver end-to-end solutions.

The group's client list includes international mobile network operators, internet companies, handset manufacturers, publishers and representatives of the consumer goods industry. iconmobile group currently has partnerships with global brands including BMW, Microsoft, Samsung, Telefonica and Vodafone.

About Cohn & Wolfe

Cohn & Wolfe is a strategic public relations agency dedicated to creating, building and protecting the world's most prolific brands. With offices around the world, the agency is committed to breaking new ground in the delivery of cross-channel media strategies, creative programming, and practice area excellence.

Cohn & Wolfe is recognized year after year by clients and the industry for excellence in creativity, client service, digital communications, media strategy, senior management and strategic counsel. Cohn & Wolfe also consistently ranks among the top "Best Agencies to Work For" in an annual, industry-wide employee survey. For more information, visit: www.cohnwolfe.com. Cohn & Wolfe is part of WPP (Nasdaq: WPPGY), one of the world's largest communications services group.

SOURCE Cohn & Wolfe