LOS ANGELES, May 22 /PRNewswire/ -- Answer Financial Inc., one of the
earliest companies to market insurance and financial advice effectively over
the Internet, has launched its first "partners' program," which opens one of
the company's web sites -- www.answerfinancial.com -- and integrated call
center to millions of consumers clicking through from other popular sites
across the country.
"We're the only insurance and financial products site with major products
available real-time in all 50 states, so consumer-oriented sites can earn a
higher return on more of their 'Internet real estate' by permitting their
valued customers to click through to our site," said Alan Snyder, president
and CEO of Answer Financial. "Customers will be able to get free on-line
quotes and make realistic comparisons among 175 competing carriers and product
providers and purchase the plans they choose."
Dubbed "Answer For Partners," the program offers very competitive payments
for each visit from a partner's site to Answer Financial. A unique aspect of
the program is that it will pay partners for each product lead generated by a
single hand-off. Each referred customer may generate multiple opportunities
for a partner to earn revenue, and partners receive a higher level of payout
for progressively higher levels of qualified referral traffic.
Answer For Partners also gives program participants the opportunity to
seamlessly facilitate insurance purchases via an insurance site featuring the
partner's brand, look and feel. Details on the program and sign-up procedures
are available at www.answerfinancial.com.
Until now, Answer Financial has focused on affinity groups and employee
groups to build a direct market more than 15 million people strong. The
partners program represents the first full-scale outreach to consumers beyond
Answer's traditional target markets.
"When a partner refers a customer to us, it can be assured the customer
will receive unparalleled front-to-back service, online or over the phone,
from licensed, salaried financial professionals," Snyder added. "We continue
to be the most dynamic source of personal financial information and products
available with a vast array of insurance, annuities, legal services, home
warranties and more."
Although the program has just been introduced, more than 200 web sites
have already signed up, including: Autoworld.com, Moving.com, DrBenefits
Interactive, and MedicineNet.com.
Answer Financial Inc. features auto, home, life, health, dental, long-term
care ands annuity products, as well as, prepaid legal services; professional
income tax assistance; home warranties; vision and prescription discount
plans; online banking; credit cards travel protection, including roadside
assistance and pet insurance. The site and call center offer access to
175 top-rated national providers through intranets, the Internet and by
For further information, please contact Tracy Olmstead Williams,
310-458-1224, firstname.lastname@example.org, for Answer Financial Inc.
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SOURCE Answer Financial Inc.