Frost & Sullivan to Host Analyst Briefing on European Mobile Industry, on Thursday, 17 September 2009, at 16.00 BST

LONDON, Sept. 9 /PRNewswire/ -- Nearly one year after the start of the economic crisis, the European mobile industry still faces a period of uncertainty. Despite some positive signs, European economies are not out of the woods yet and consumers' confidence remains low. Continuous innovation, collaboration between market players and various stimulus from governments' policies can help the European mobile industry to go through this moment of slow recovery.

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Saverio Romeo, Frost & Sullivan Industry Analyst, notes: "In early 2009, Frost & Sullivan suggested that one possible reaction to the coming recession was to pursue creativity and innovation in order to offer attractive products and services. During the first quarter of 2009, the industry predictably focused on managing costs but also looked increasingly at providing creative and innovative solutions to customers' needs. This led to the establishment of numerous forms of partnerships as our analysis suggested at the beginning of the year." This approach to the crisis should be continued during the last quarter of 2009 and all of 2010. Strategic partnerships, paying also attention to the role of governments, can lead to new ideas able to create valuable business opportunities.

Frost & Sullivan is pleased to announce its 2009 quarterly Analyst Briefing presentation on the European Mobile Industry. The briefing will be held on Thursday, 17 September 2009, at 16.00 BST.

This briefing will explore the impact of this recession on the European mobile communications industry. It will also illustrate how the industry can react in the short term. Using the EU as an example, the briefing will also highlight the emerging role of government policies as a catalyst of growth and optimism. Finally, the analyst will share some ideas regarding the evolution of the situation for the last quarter of 2009 and 2010.

The briefing will benefit the entire mobile communications industry, financial services, universities, governments and anyone interested in the impact of the recession on the mobile industry.

To participate in the briefing, please email Joanna Lewandowska at joanna.lewandowska@frost.com with the following information: your full name, company name, title, telephone number, e-mail, address, city, state and country. Upon receipt of the above information, a registration link will be e-mailed to you. You may also register to receive a recorded version of the briefing at anytime by submitting the aforementioned contact details.

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    CONTACT:
    Joanna Lewandowska
    Corporate Communications
    P: +48 22 390 41 46
    E: joanna.lewandowska@frost.com

http://www.frost.com

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