Introducing Berentzen Bushel & Barrel® Real Apple Bourbon That Doesn't Bite

SECAUCUS, N.J., May 19, 2014 /PRNewswire/ -- Berentzen USA is proud to announce the launch of Berentzen Bushel & Barrel.  Berentzen Bushel & Barrel is the result of blending two delicious traditional flavors - bourbon, America's native spirit, and Berentzen's world-renowned apple liqueur.

Berentzen Bushel & Barrel takes Kentucky straight Bourbon whiskey distilled and aged to specification, and blends it with Berentzen Apple Liqueur.  Berentzen Apple Liqueur is made from only the highest quality ingredients such as premium harvested apple bushels and the finest grain that has been the Berentzen spirit standard for centuries.

"For more than 250 years, Berentzen has been known for producing some of the finest fruit liqueurs in the world," says Berentzen USA President Scott Campbell.  "Now with the growing consumer demand for flavored whiskies in the marketplace, we're excited to extend our product offering with Berentzen Bushel & Barrel."

The new expression features the flavor of crisp, ripe apples along with spicy bourbon notes.  The sweet apple and bold bourbon not only complement each other; they balance one another out to create a uniquely smooth spirit that is as versatile as it is distinct.

"Consumers are looking for products that are authentic as well as flavorful and Berentzen USA's first innovation of 2014 delivers," Mr. Campbell added.

Whether as a shot, on the rocks, or mixed in a variety of creative cocktails, Berentzen Bushel & Barrel is the perfect combination of spicy and crisp.  Try one of these great Berentzen Bushel & Barrel recipes below:

Signature Bushel & Barrel and Ginger
     2 oz. Berentzen Bushel & Barrel
     4 oz. Ginger Ale or Ginger Beer
Add ingredients in a rocks glass over ice.  Serve and garnish with an optional apple slice.

Berentzen Washington Apple
     2 oz. Berentzen Bushel & Barrel
     4 oz. Cranberry Juice
Add ingredients in a rocks glass over ice.  Serve and garnish with an optional apple slice.

Berentzen Bushel & Barrel is now available for a suggested retail price of $21.99 for a 750 ml bottle.  For more information on Berentzen Bushel & Barrel, please visit BerentzenUSA.com, "Like" Berentzen USA on Facebook or follow us on Twitter @BerentzenUSA.

Berentzen USA reminds you to please enjoy responsibly.

About Berentzen USA

Regarded as one of the leading beverage groups in Germany, Berentzen traces its roots back to more than 250 years of distillation history as one of the world's oldest commercial producers of spirits including Berentzen Apple, Berentzen Cherry and Berentzen Pear.  Berentzen USA, the US management arm of Berentzen AG Group, serves to spearhead the development of the Berentzen spirits portfolio in the US.  Berentzen USA oversees the initiatives and execution in the US marketplace to expand the company's footprint at an accelerated pace while extending the Berentzen name and 250 year reputation for production of high quality spirits.

Photo - http://photos.prnewswire.com/prnh/20140519/88860 
Logo - http://photos.prnewswire.com/prnh/20140519/88891

SOURCE Berentzen USA



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