PR Newswire: news distribution, targeting and monitoring

See more news releases in: Food & Beverages, New Products & Services

 

Introducing Kahlua(R) Original K-Cups(R): A unique coffee tasting experience that will spark your curiosity!

 

TORONTO, Sept. 23 /PRNewswire/ - Explore Your Curiosity(TM) with an extraordinary new coffee experience. Timothy's World Coffee, in collaboration with Kahlua(R), the world's number one coffee liqueur, presents the new Kahlua Original Coffee K-Cup(R). The Kahlua Original K-Cup(R) offers a distinctive coffee tasting experience that it is sure to stimulate the palate in an unforgettable way. Timothy's Kahlua Original is the first ever liqueur branded K-Cup(R) available in the market. It is packed in single serve portion packs, specifically formulated for use in Keurig(R) Single Cup Brewing Systems.

Kahlua and Timothy's use only the finest quality 100 percent Arabica coffee beans. This mutual commitment to superior coffee ensures that the Kahlua K-Cup(R) offers exceptional quality and a distinct taste experience. The coffee used is a smooth roast that captures the unique, rich flavors of Kahlua with accents of vanilla and caramel; it is sure to leave a lasting impression.

"The Kahlua Original K-Cup(R) elevates the single serve coffee drinking experience to the next level" said George Michel, President & CEO of Timothy's. "This is an exciting opportunity for Timothy's to provide an innovative approach to a time-honored tradition. Both loyal Kahlua drinkers and Timothy's coffee enthusiasts alike will be impressed by the distinguishable tastes of Kahlua."

"Consumers have always associated Kahlua with quality coffee and ingredients and this is another opportunity for them to experience its distinctive flavor and enjoy a Kahlua moment," said Daniel Lundberg, Kahlua Global Brand Director. The partnership was coordinated by The Licensing Company.

The new K-Cup(R) will complement a growing line of Kahlua licensed products and will make its debut at the National Automatic Merchandising Association National Expo taking place in Chicago on September 23.

About Kahlua

------------

The world's number one selling coffee liqueur, Kahlua was created in 1936 deep in the heart of Mexico. Kahlua is made from 100 percent Arabica coffee beans that are shade grown in the foothills of Mexico and roasted to perfection. The coffee is blended with the finest rums and sweetest vanilla to create the exotic taste that is uniquely Kahlua. This distinct taste has received international acclaim, including silver at the 2007 International Wine & Spirits Competition. Kahlua is operated and marketed globally by The Absolut Company, a business unit of Pernod Ricard.

About Timothy's World Coffee

----------------------------

Founded in 1975, and headquartered in Toronto, Ontario, Timothy's Coffees of the World Inc. is a purveyor of specialty gourmet coffee and operates approximately 150 restaurants in North American and Asian markets. Timothy's purchases the finest Arabica coffee beans from around the world and roasts these premium beans at its own coffee roasting facility. Roasting coffee beans is an exact science, and Timothy's meticulous roasting and testing practices ensure that each batch is roasted to perfection. The result is extraordinary coffee with rich aroma and superior quality.

Timothy's Coffees of the World Inc. is an affiliated portfolio company of Sun Capital Partners, Inc. ("Sun Capital"), a leading private investment firm focused on leveraged buy-outs, equity, debt and other investments in market-leading companies.

About The Licensing Company

---------------------------

The Licensing Company (TLC) specializes in creating long-term brand extension programs for some of the world's leading brands. TLC was founded in London in 1996 by Angela Farrugia and Melvin Thomas. TLC's portfolio includes well-established brands such as Coca-Cola, Welch's, Kahlua, Lysol, Airwick, IBM and BIC.

/NOTE TO PHOTO EDITORS: A photo accompanying this release is available at http://photos.newswire.ca. Images are free to accredited members of the media/

SOURCE Timothy's World Coffee

Back to top

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

 

PR Newswire Membership

Fill out a PR Newswire membership form or contact us at (888) 776-0942.

Learn about PR Newswire services

Request more information about PR Newswire products and services or call us at (888) 776-0942.

Featured Video

 
  • Print
  • Email
  •   RSS
  • Share it  
  • Blog it  
  • Blog Search  

Journalists and Bloggers

Visit PR Newswire for Journalists for releases, photos, ProfNet experts, and customized feeds just for Media.

View and download archived video content distributed by MultiVu on The Digital Center.

Free Investing Newsletter from Investor Uprising!

Learn to navigate the world's financial system and profit from leading companies.  

Register for Investor Uprising, the people's investment site, for a free weekly newsletter, information, education and premium research including our latest IU Confidential Report - "All That Glitters: The Ultimate Gold Report".

Advanced Search
Search
  
  1. Products & Services
  2. Knowledge Center
  3. Browse News Releases
  4. Contact PR Newswire