DALLAS, Jan. 28, 2016 /PRNewswire/ -- Oilogic®, a therapeutic, solution-based brand that uses 100% pure essential oil blends to soothe a range of baby and child issues, launches today in buybuy Baby and select Target stores as well as online at www.OilogicCare.com. The woman-owned business was developed by two moms who are experienced leaders in the fields of marketing and product development. The search for safe, natural and affordable solutions to their own babies' discomforts led creators Worth Anne Herrell and Jordan Morrow to develop Oilogic.
Oilogic's mission is to make life a little easier for moms. When Herrell and Morrow were in the early days of parenting, dealing with various baby woes, they turned to research and experimentation with essential oils and were able to create custom blends to soothe and comfort everything from stuffy noses to boo-boos to bug bites and more. Partnership with a lab that specializes in essential oils helped the duo to refine the blends, adding complementary essential oils where needed to perfect each product and ensure they were developed in a safe, sterile environment. The collection currently uses 34 oils sourced from 16 countries, all known to be of the highest quality and efficacy.
Today's parents have heard a lot about essential oils but often are confused by the various recipes for dilution and aren't quite sure what is safe and effective to use on their children. Oilogic's custom, pre-mixed blends that take the guess work out for busy, over- worked parents. Every product in the line is formulated with the ideal concentration of Essential Oils to care and soothe everyday ailments and is safe for small babies 6 months and up, unlike many medicines and remedies that are only safe for ages 2 and up.
The Oilogic collection includes two divisions: Essential Oil Personal Care (vapor baths, ointment and body cream) and Essential Oil Roll-Ons (oil blends) and range in price from $7.99 to $9.99. Oilogic categories include: Bug Bites & Itches, Ouchies & Boo Boos, Itchy Eyes & Sneezes, Relax & Calm, Slumber & Sleep, and Stuffy Nose & Cough. Products can be purchased online at OilogicCare.com, Target.com, buybuy Baby and select Target stores nationwide.
All Oilogic products are clean, natural and free of sulfates, parabens, mineral oils, phthalates, dyes, fragrances and DEA and are Cal Prop 65 compliant.