CHICAGO, Nov. 3, 2015 /PRNewswire/ -- DXSummit -- Jahia, a leader in digital experience management, today announced the appointment of software industry veteran Kevin Cochrane to the new position of Chief Marketing Officer. Cochrane's responsibilities will include development of the company's worldwide marketing strategies to drive Jahia's 'Digital Agility Now' vision for customers, and accelerate Jahia's global expansion in North America and EMEA with its pioneering Digital Experience Management (DXM) platform, DX7.
"We are delighted that Kevin has deepened his commitment to Jahia's success, adding CMO responsibilities to his current role of active board advisor," said Elie Auvray, Jahia chief executive officer. "Customer experience has been the touchstone of Kevin's career. His extraordinary knowledge, combined with innovative product and market vision and business acumen, made Kevin stand out as the most exemplary person to lead Jahia in this vital role," said Emmanuel Garcin, Jahia chief operating officer.
"I am very fortunate to have been given an additional opportunity to contribute to Jahia's growth on a day-to-day basis as CMO," said Cochrane. "The company's relentless dedication to customer success is unparalleled. We're confident that our vision of digital agility, embraced by customers worldwide, will catalyze new dialog and partnership between CMOs and CIOs to create an authentic, personal relationship with their customers that builds brand trust, loyalty, and lifetime value," Cochrane said. "I couldn't be more excited to help tell Jahia's customers stories and help others learn from their success."
With a 22-year track record in executive-level product and marketing positions in content management and digital marketing industries, Cochrane brings a wealth of industry-specific experience to Jahia. Previously, he served as CMO at enterprise information management vendor OpenText, VP of Enterprise Marketing at Adobe, as well as CMO of Web Experience Management (WEM) pioneer Day Software. Cochrane began his career as the third employee at Interwoven, where he was part of the core team that invented Interwoven TeamSite and OpenDeploy and the Web Content Management (WCM) industry. He then led their product and marketing strategy for a decade.
Cochrane joins a growing number of CMOs also serving as board members, where fresh perspective and strategic business insights are in high demand. As companies continue to embrace digital transformation as a revenue-driver, marketing is increasingly viewed as a voice required at the executive table.
Jahia is a leading open-source vendor providing a digital experience management platform that enables true transformation in digital enterprise. Given the need to manage the entire experiential ecosystem for both external and internal customers to meet today's business needs, Jahia delivers proven capability for a unified customer journey. www.Jahia.com
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