Enterprises Now Contributing their Own Customer Contact Data to Jigsaw in Exchange for Fresh Prospects

SAN FRANCISCO, Nov. 18 /PRNewswire/ -- At Dreamforce today, Jigsaw, the leader in data as a service (DaaS), announced that more than 75 companies have adopted Jigsaw Data Fusion, the company's cloud-based, automated system for acquiring and managing sales prospect records. Over 40 percent of those customers are automatically sharing back contact data from their own CRM systems. Jigsaw, a crowd-sourced directory of 17 million B2B contacts, was built on the contributions of over a million individual members, and now for the first time enterprises are contributing too.

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Jigsaw Data Fusion transforms the way companies acquire and manage their prospect and customer records in the same way the subscription-based software-as-a-service model transformed the way companies buy and use software. Jigsaw Data Fusion connects with a customers' Salesforce CRM and automatically matches and updates records daily. It provides a dashboard to monitor all data hygiene and record acquisition activity, and provides an option to accept or reject any specific updates.

Jigsaw Data Fusion was launched in April 2009 and has quickly gained traction by solving the problem that an average of 80% of records in most CRM systems are incorrect or incomplete, and have become a handicap for prospecting and driving sales. Seventy five Salesforce CRM customers have signed on for the service and are enjoying increased sales and better returns on their database-driven marketing programs.

"Ten years ago, every organization with a CRM solution was essentially in the business of procuring and managing software to run it," said Jigsaw CEO Jim Fowler. "Now, the entire data layer is moving to an automated cloud-based management model, and I salute our early customers who are the real leaders of this transformation."

For information about Jigsaw Data Fusion, please visit http://enterprise.jigsaw.com/products/jigsaw_data_fusion.html.

About Jigsaw

Jigsaw (www.jigsaw.com) is a leading provider of business information and data services that uniquely leverages user-generated content contributed by its global business-to-business community of one million members. Jigsaw gives individuals and companies access to contact information for 17 million business people and profiles of 3 million companies. In addition to delivering low-cost and easy access to high-value business information for sales, marketing, recruiting and customer service, Jigsaw provides data as a service (DaaS) through a variety of cloud-based data acquisition and management services. Founded in 2004, Jigsaw is located in San Mateo, Calif. and funded by Austin Ventures, El Dorado Ventures, and Norwest Venture Partners.

SOURCE Jigsaw

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