SANTA ROSA, Calif., Aug. 13 /PRNewswire/ -- Jim Concannon, of Concannon Vineyard, was honored with a Founders Award by the members of PS I Love You (PSILY), the advocacy group for the Petite Sirah variety, at the group's Annual Meeting on August 8, 2007. The criteria for this award were quite rigorous: (Photo: http://www.newscom.com/cgi-bin/prnh/20070813/AQM130) -- Growers must have been growing Petite Sirah from 1884, when it first arrived in the United States. The range for growers is from 1884 until 1972. -- Producers must have been varietally labeling Petite Sirah between 1964 and 1974, which is within the first 10 years of it being marketed as Petite Sirah. Within the PSILY group, Jim Concannon is broadly recognized as the father of Petite Sirah, since he was the first to varietally label it in 1964 with a 1961 vintage. Jim's 2007 Founders Award is immediately following the 2007 California State Fair Lifetime Achievement Award which he, along with Jerry Lohr and Robert Gallo, received last month. Jim's outstanding achievement was recognized on the large jumbo TV in Times Square in late July, an honor that Jim found completely humbling, as he's so down to earth. According to Executive Director, Jo Diaz, "Our Founder's Awards are a very important way of honoring those passionate vintners, growers, and winemakers who have committed themselves to guaranteeing Petite Sirah's placement in California history, as a historical variety. Frankly, each member treats Petite as his or her 'Pet' project, as terrible as that pun may be. Jim's commitment to introducing the world to Petite Sirah is unsurpassed." According to Jim Concannon, "It's an honor to be so recognized on behalf of Petite Sirah. This recognition is very near and dear to me, as the first vintner to varietally label Petite Sirah." Jim continues, "Little did Denny Caldwell know, the Los Angeles retailer who suggested I label Petite Sirah and sell it as such, what the future would eventually hold. That was in 1964, and look where we are today." Media & Sample Contact: Jo Diaz 707-620-0788 email@example.com High Resolution of Jim Concannon available upon request.
SOURCE Concannon Vineyard