MIAMI, Oct. 22 /PRNewswire/ -- Hip Hop and Latin music fused MTV style at
the 3rd Annual MTV Video Music Awards Latin America (VMALA), which broadcast
tonight from the Jackie Gleason Theater in Miami Beach to MTV Latin America,
MTV2 and MTV Espanol in the United States and MTV Puerto Rico. Mexican
Julieta Venegas dominated, collecting three awards including "Artist of the
Year". Mexico's Cafe Tacvba and the US Maroon 5 garnered two 'tongue topped'
awards each, with one of Cafe Tacvba's win being for "Video of the Year".
Black Eyed Peas walked away with the show's newest and first ever "Best
International Hip Hop/R&B Award".
The show started with U2's Bono welcoming the audience in Spanish.
Immediately after, Latin superstar and host Paulina Rubio, set the show's
over-the-top tone early as she made her entrance in a custom designed Roberto
Cavalli superhero inspired ensemble on a fifteen foot tongued chariot crafted
to resemble the VMALA award statuette, carried by four chiselled male escorts.
Ms. Rubio's multiple wardrobe changes throughout the night featured designs
from Dolce & Gabbana, Valentino, Fornarina, Blue Marine and Missoni, among
Diego Torres, La Ley, Julieta Venegas and Black Eyed Peas delivered the
night's opening performance with a dynamic infusion of hip hop hits
Spanish-language covers featuring Usher's "Yeah", Outkast's "Hey Ya!" and
Black Eyed Peas "Oh Mama". Black Eyed Peas themselves topped the performance
with their single "Let's get it started".
The Mexican rap-metal band Molotov debuted their new single "Amateur"
which is a remake of the early 80's Falco hit, "Rock Me Amadeus", while
Julieta Venegas and Cartel De Santa joined to sing Julieta's "Lento"; and
Paulina Rubio, Pitbull and DJ Toy performed "Tequila". Additional
performances appealing to Anglo and Latin American music devotees alike
included Lenny Kravitz, The Rasmus, Tiziano Ferro, Juanes, Alex Ubago and
Beastie Boys bringing down the house with "Ch-check it out" and "Sabotage" to
close the night.
The winners of the MTV Video Music Awards Latin America 2004 are:
Artist of the Year: Julieta Venegas
Video of the Year: Cafe Tacvba
Best Solo Act: Julieta Venegas
Best Group or Duo: La Oreja de Van Gogh
Best Pop Artist: Alejandro Sanz
Best Rock Artist: La Ley
Best Alternative Act: Cafe Tacvba
Best Rock Artist - International: Maroon 5
Best New Artist - Argentina: Airbag
Best Artist - Central: TK
Best Pop Act - International: Avril Lavigne
Best New Artist - International: Maroon 5
Best International Hip Hop/R&B Artist: Black Eyed Peas
Best Artist - Mexico: Julieta Venegas
Best New Artist - Mexico: Belinda
Best Artist - Argentina: Diego Torres
Best New Artist - Central: Cementerio Club
Best Independent Act: Capri
The VMALA will air on MTV U.S. on Saturday, October 30th at 11:00 p.m.
PT/ET and the show will also be made available to MTV's 44 channels around the
world throughout November.
In true MTV style, the VMALA's award is a tongue - symbolizing the Spanish
language that unites all Latin Americans throughout the region.
The third annual "MTV Video Music Awards Latin America is sponsored by
Coca-Cola, Visa International Latin America, Hewlett Packard, Motorola,
McDonald's and Ford.
Charlie Singer, Executive VP of Programming, Creative and Marketing
Strategy, MTV Networks Latin America served as executive producer. Audrey
Morrissey (a veteran of many MTV productions and award shows, and producer of
"Alejandro Sanz MTV Unplugged," "La Ley MTV Unplugged" and two previous
VMALAs) served as producer; Manny Rodriguez ("Alejandro Sanz MTV Unplugged,"
"La Ley MTV Unplugged") directed and Jose Tillan, VP of Music and Artist
Relations, MTV Networks Latin America supervised the musical content of the
The VMALAs 2004 acknowledges the support of the Miami Beach Visitor and
Convention Authority, the Miami-Dade County Tourist Development Council, the
Miami-Dade County Department of Cultural Affairs, the Cultural Affairs
Council, the Miami-Dade County Mayor, the Board of County Commissioners, and
the City of Miami Beach.
MTV Networks Latin America, Inc., a unit of Viacom International, owns and
operates MTV Latin America, Nickelodeon Latin America, Nickelodeon Brazil, VH1
Latin America and the MTV Networks Digital Suite, a package of five digital
services - MTV Jams, MTV Hits, VH1 Soul, VH1 Mega Hits and Nickelodeon's GAS
(Games and Sports for Kids).
For information, jpegs and the VMALA logo, log onto
SOURCE MTV Networks Latin America