Kate Farms™ Hires 5WPR As PR Firm Of Record

Mar 04, 2013, 19:19 ET from 5WPR

NEW YORK, March 4, 2013 /PRNewswire/ -- 5WPR, a top 25 US PR firm today announced the addition of Kate Farms™ to its diverse roster of health and wellness clients.

Kate Farms™ is launching their flagship product, Komplete Ultimate Shakes at the upcoming Natural Products Expo West in Anaheim, Calif. on March 8thMarch 10th. The product will be the world's first dairy-free, gluten-free and soy-free ready-to-drink meal replacement shake™ bringing you everything your body needs, including a blend of 21 superfoods with antioxidants and without unwanted ingredients in a convenient on-the-go shake.

Kate Farms' mission is to create breakthrough vegan foods and drinks to ensure the best opportunity for optimum health. The company has been inspired to create products with integrity out of love for the founders' daughter and how much good nutrition has improved her life. The goal at Kate Farms is to help people who are clinically "failing to thrive" get the necessary nutrition they need along with helping healthy people with busy lives get the proper nutrition to live life to the fullest.

As a former tennis professional and the cousin of world famous tennis legend Rod Laver, Richard Laver and his wife Michelle founded the Santa Barbara, Calif. company Kate Farms for the sole purpose of their daughter, Kate Laver. The meal replacement beverage her doctors prescribed was overloaded with sugar and dairy for calorie enhancement. The Lavers decided it was time to take matters into their own hands and with the help of an industry expert they started to develop their own hypoallergenic meal replacement shake in their very own kitchen. Komplete is available in three deliciously tasting flavors with a creamy blend of all-natural ingredients including Cocoa Fudge, Vanilla Bliss and Jav'a Latte.

"We are thrilled to be working with Kate Farms, a company founded and developed by a passionate family with a real drive for creating a product that is needed in the functional foods marketplace.  We are excited to build this exciting brand," said Ronn Torossian, CEO, 5W Public Relations.

Contact: Ronn Torossian, rtorossian@5wpr.com, 212-999-5585