Case of wine, crafted to individuals, offered at $30,000 - just in time for the holidays

SANTA ROSA, Calif., Nov. 19 /PRNewswire/ -- Recession or not, hundreds of people are willing to spend approximately $30,000 for a single, personalized, blended bottle of Scotch whisky.

Kendall-Jackson winemaster Randy Ullom will better the Scots by a case: for $30,000 he will spend three days with a wine lover, doing extensive wine tastings with them, learning their preferences in wine, and creating an exact, customized blend based on their tastes and personality. After which the purchaser will receive a case of the one-of-a-kind wine, adorned with their own, personal label.

The idea was inspired by Whyte & Mackay Whisky's success offering one-off whiskies by its master blender--all the more remarkable in these economic times.

"Evidently, there remains a strong niche for tailor-made luxury products," said Ullom. "If there are hundreds of people willing to pay an ultra-premium price for a single bottle of customized whisky, then we will be happy to offer them 12 bottles of personalized wine."

Ullom will have a broad palette from which to create a portrait of his customers' tastes. With the grapes from scores of premiere lots, from thousands of acres of estate vineyards located along the hillsides and mountains of California's cool coastal regions, Ullom can blend virtually any shade or nuance of taste within dozens of grape varieties. His portfolio of wines that are generally available to the public routinely score in the 90s.

"Those who are able to take advantage of his offer will have a wine that is unique in the world--as unique as they are," said Ullom. "In addition, they will have a pretty good time as we explore and experiment."

A portion of the proceeds will be donated to charity. Those interested in the program should email for more information at customWine@kjmail.com.

(This offer is good only to persons over the age of 21 years. Due to the restrictions of some states' laws, this offer is not extended to residents of Alabama, Arkansas, Indiana, Kentucky, Louisiana, Maryland, Massachusetts, Mississippi, Ohio, Pennsylvania, or Utah.)

SOURCE Kendall-Jackson

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