PRINCETON, N.J., Feb. 13, 2013 /PRNewswire/ -- Rosetta, an independent brand in the Publicis Groupe of global agencies and one of the nation's largest digital and direct interactive agencies, today announced that Kim Corrigan has joined the agency as Partner in the Healthcare Vertical. She comes from Draftfcb New York, where she served as Executive Vice President, Group Management Director and was a member of the agency's New York Leadership Team. At Rosetta, Corrigan will lead a number of key accounts within the agency's Healthcare Vertical and help drive business development. She will report directly to Managing Partner Shannon Hartley, will be a member of the Healthcare Leadership Team and will be based in Rosetta's New York Office.
"Kim has made a transformational impact for a variety of Fortune 500 clients around the globe," said Hartley. "She has a proven ability to successfully build and lead cross-functional teams to deliver innovative, multi-channel brand-building solutions and a strong track record of building deep, trusted and lasting client relationships. We're very lucky to add someone of her caliber to our talented and growing team."
"I couldn't be more excited to join Rosetta," said Corrigan. "The agency is at the forefront of discovering and applying deep customer insights to personally relevant brand experiences across all touch points, and they're led by an incredibly strong leadership team."
At Draftfcb New York, Corrigan helped drive the agency's growth and success while leading campaigns for Beiersdorf (Nivea, Eucerin, Aquaphor), ONDCP, MetLife, Mattel/Fisher-Price, JPMorgan Chase and Gerber, among others. Prior to joining Draftfcb, she worked at Young & Rubicam (New York) as Executive Vice President, Managing Partner.
Her work has won numerous industry awards, including the YWCA's Women's Achievement Award (twice), Gold Effie (twice) and Silver Effie.
She was a Charter Member of the IPG Women's Leadership Network and the IPG Mentoring Initiative and looks forward to engaging and supporting the Viva Women! Women's Network at Rosetta.
She has a Bachelor of Arts in History from Kenyon College.
Rosetta is a consulting-centered interactive agency engineered to transform marketing for the connected world. Our mission is to be a catalyst for growth, driving material business impact by translating deep consumer insights into personally relevant brand experiences across touch points and over time. Our unique capabilities and the way we activate them have enabled our market leadership position, operating as an independent brand in the Publicis Groupe of global agencies.