San Francisco PR Firm Chosen by Leader in Alternate Delivery Networks

SAN FRANCISCO, Feb. 23, 2012 /PRNewswire/ -- MSR Communications® (www.msrcommunications.com), a public relations firm specializing in providing communications management for technology, B2B and consumer lifestyle companies, today announced it has been named PR agency of record for Kinek (www.kinek.com), an established alternate delivery service that offers secure retail locations for consumers to have packages shipped to from any source in the world.

Kinek is made up of a network of trusted businesses, called KinekPoints, that are located in more than 1,200 trusted grocery stores, pharmacies, hardware stores and other retail partners throughout the United States and Canada. As the largest independent North American alternate delivery network, Kinek improves the customer delivery experience and offers superior choice and convenience over traditional delivery methods. Consumers simply sign up for Kinek online at www.kinek.com or via the iPhone app and then choose a KinekPoint location to have their items shipped to during the checkout process. When the package is delivered to the KinekPoint, it is then stored in a secure location and the customer is notified via text message, email or smartphone app notification and can retrieve the package and pick up other items from the KinekPoint all in the same visit.

"MSR Communications' demonstrable expertise helping companies elevate leadership positions with issues-driven media relations made the firm a natural choice for Kinek," said Kerry McLellan, CEO of Kinek. "MSR's strong relationships and fluency in general business concerns will enable Kinek to engage in relevant discussions surrounding issues that are top of mind with today's consumers."

MSR was selected to establish Kinek as the preeminent leader in the alternate delivery industry. The firm will target media outlets to elevate awareness and further position Kinek's ability to address a previously ignored market need.

"Kinek is not only a pioneer in the industry, but an innovator in the way delivery services are conducted," said Mary Shank Rockman, Principal and CEO, MSR Communications. "I am confident that our senior-level talent's work will illuminate Kinek's innovative solutions to major challenges, and help enhance its position of leadership."

About MSR Communications

MSR Communications is an independent public relations firm that offers award-winning creative intelligence and superior communications management services to technology, B2B and consumer lifestyle companies. The firm has practice areas in media and analyst relations; speaker placement programs; corporate positioning and messaging, social media and digital marketing communications; and crises/reputation management. Based in San Francisco, CA, MSR was named one of the 2008 Top 5 Small PR Firms in the nation. For more information, visit www.msrcommunications.com, www.twitter.com/MSR_PR, www.facebook.com/msrcommunications or call (415) 989-9000.

 

SOURCE MSR Communications

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http://www.msrcommunications.com
http://www.kinek.com