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Kofi Annan's Open Source TckTckTck Campaign Supported by Over 1 Million People
LONDON, GENEVA and NEW YORK, Sept. 8 /PRNewswire-USNewswire/ -- The tcktcktck.org website will today receive its 1 millionth pledge from people all over the world campaigning for a just and binding global deal at the UN Climate Change Conference in Copenhagen in December 2009.
The tcktcktck.org website is run by the Global Campaign for Climate Action (GCCA), an organisation formed by the world's leading NGOs who have agreed to aggregate their actions and campaigns towards Copenhagen under the TckTckTck banner. All actions taken on behalf of GCCA members contribute to the final total of engaged individuals in the TckTckTck campaign.
The TckTckTck device and creative assets for the campaign were developed to spearhead Kofi Annan's campaign for climate justice. David Jones, CEO of Havas Worldwide, said: "Kofi Annan's campaign was specially designed to be open-source and collaborative. It is fantastic news that the combined total of TckTckTck actions has now reached over the one million mark and we'll be driving this even wider with the upcoming release of the 'Beds are Burning' cover as a free download on October 1st." Details on the song release will follow in the next several days.
For more information and global media enquiries, please contact Marian Salzman, Euro RSCG Worldwide PR, on +1646-361-1837 (marian.salzman@eurorscg.com). For UK-based media enquiries, local contact: Pete Bowyer, telephone: +44 (0)740913886 (pete.bowyer@apexcommunications.com).
SOURCE Havas Worldwide
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