Launch of New Public Relations Agency, VoxPop Public Relations, LLC; Shannon Troughton Named 40 Under 40 by PR Week
VoxPop Public Relations is a strategic public relations agency that helps companies and organizations accelerate their growth, profitability, reputation and market presence through media relations, product launches, new media, events and promotions, messaging and media training, trade show support, and issues management.
"My goal has always been to start my own agency because I enjoy all aspects of helping companies increase their profile while protecting and enhancing their reputation," said Troughton, president of VoxPop Public Relations. "My experience in government affairs, agency and corporate public relations will be put to good use for my clients, which I hope will span a variety of industries."
Current VoxPop Public Relations clients include:
-- dLife (www.dlife.com), the only multimedia network serving the diabetes community;
-- Tego Inc. (www.tegoinc.com), a designer and producer of high memory, passive RFID tags that support applications in aerospace, defense, transportation, and other markets;
-- MDdatacor (www.mddatacor.com), the only company able to extract clinical data from transcription notes and combine it with claims, pharmacy and clinical data, electronic medical records, practice management and labs systems to provide the most comprehensive patient data set in the industry;
-- and a specialty healthcare company in
Today Troughton was also named one of PR Week's 40 Under 40 (http://www.prweekus.com/40-under-40--2008/article/122084/): "PR professionals under the age of 40 who have accomplished much in their relatively short careers, indicating there are even greater things to come."
According to PR Week, "
Troughton has worked in public relations for nearly 20 years, specializing in media relations, product promotion, government affairs, and issues and crisis management.
At WellPoint, Troughton led a team of 40 public relations professionals responsible for implementing communications programs for the 14 states in which the company operates, as well as the company's business units.
Previously, Ms. Troughton served as director of Global Communications for
GE Healthcare, a
Troughton also served as director of Public and Corporate Affairs for
Monsanto Company in
In addition, Troughton was vice president of Corporate and Public Affairs
at Fleishman-Hillard public relations agency in
Troughton began her career as a communications staffer for the
administration of the late
SOURCE VoxPop Public Relations, LLC