LG Electronics Launches Three New Portable Navigators

LG Brings Car Navigation Expertise to U.S. Consumers for First Time

Apr 23, 2007, 01:00 ET from LG Electronics USA, Inc.

    ENGLEWOOD CLIFFS, N.J., April 23 /PRNewswire/ -- Leveraging insights
 from its global telematics, GPS navigation and automotive entertainment
 systems businesses, LG Electronics has launched its new Portable Navigator
 line in the United States.
     Previewed in January at the 2007 International CES(R), LG's new
 Portable Navigator line -- models LN730, LN735 and LN740 -- is available
 for purchase at Circuit City stores and other leading electronics retailers
 across the United States. With LG's Portable Navigator line, consumers now
 have the convenience of GPS navigation in a highly portable, pocketable
 format equipped for both the United States and Canada.
     "The portable navigation market is moving rapidly, with a growth in
 unit sales of over 250 percent industrywide in the U.S. last year. LG is
 strategically positioned to manufacture and deliver this innovative
 technology to U.S. consumers," said Allan Jason, vice president of Consumer
 Electronics Marketing, LG Electronics USA, Inc. "LG's 25 plus years of
 experience serving consumer needs in both the OEM and aftermarket
 automotive electronics industry provide a solid foundation for our U.S.
 portable navigation launch."
     LG's Portable Navigator line offers customers slim, easy-to-use devices
 featuring brilliant touch-screen LCDs ranging in size from 3.5- to
 4-inches, turn-by-turn voice guidance, super-slim cases for enhanced
 portability, and millions of points-of-interest across the United States
 and Canada.
     The LN740 and LN735 offer users turn-by-turn voice guidance with street
 name announcements ("Turn left on Main Street"), while the LN740 model
 provides access to a real-time traffic information service available in 50
 North American cities with a 90-day free trial included.
     With a focus on great design, intuitive use and highly accurate
 performance, LG's slim and compact design allows simple installation and a
 touch-screen menu featuring user-friendly text and large icons. Key
 features include:
     --  Large and brilliant 3.5- or 4-inch displays for easy-to-read menus
         and maps
     --  Super slim and compact design for convenient portability between
         multiple family vehicles
     --  Simply designed, graphical user interface to help users customize
         personal settings
     --  Equipped with Sirf Star III for rapid and accurate map positioning
     --  With driver safety in mind, clear turn-by-turn voice guidance allows
         users to keep their eyes on the road while navigating
     --  Pre-loaded maps covering the United States and Canada, so drivers will
         always find their destination whether on a cross-country road trip or
         just a journey across town
     --  Millions of points-of-interest such as restaurants, hotels and dozens
         more categories that make the driver a neighborhood expert throughout
         the United States and Canada
     Topping the new lineup is the LG LN740 with a bright 4-inch display and
 slim design that provide a brilliant and easy-to-read map display while
 maintaining a high level of portability for simple transport among multiple
 family vehicles. Its brilliant display also automatically changes from "day
 mode" to "night mode" for clear visual recognition in any lighting
 condition. With its turn-by-turn text-to-speech voice guidance, its highly
 accurate pre-loaded USA and Canada map with millions of POIs, access to
 traffic data service via a supplied RDS-TMC antenna as well as photo and
 music file playback, navigation, information and entertainment are more
 accessible than ever.
     Model LN735 features a 3.5-inch display with millions of POIs and
 pre-loaded maps of the United States and Canada. Turn-by-turn
 text-to-speech voice guidance and a choice of 2D or 3D map formats in
 either day or night modes make safe and easy driving a snap. In addition to
 music and photo playback capabilities, the unit includes a high-power
 speaker output and up to four hours of battery life, a perfect choice for
 family excursions or business trips.
     Rounding out the line is the new LN730, which features a 3.5-inch
 display and comes pre-loaded with a map of the United States and Canada as
 well as 1.7 million POIs. In addition to music and photo playback
 capabilities, the unit includes 2D or 3D map options, day and night screen
 modes, high-power speaker output and up to a four-hour battery life.
     An ample supply of sturdy accessories for the home and car is provided
 with each model, including a suction-mount cradle perfect for holding the
 unit to the windshield as well as a "dash disc" for convenient mounting to
 most dashboards, a soft carrying pouch, a car power adaptor as well as a
 home power adapter, making the products conveniently transportable from
 home-to-vehicle or from one car to another. An additional replacement
 accessory kit and future map upgrades will soon also be available for
 purchase from LG.
     The LG LN740, LN735 and LN730 Portable Navigators are available with
 estimated retail prices of $449.95, $349.95 and $299.95, respectively.
     Updated information about the product line is available from LG at
     LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North
 American subsidiary of LG Electronics, Inc., a $48.5-billion (2006
 consolidated worldwide revenues) global force in consumer electronics, home
 appliances and mobile communications. In the United States, LG Electronics
 sells a wide range of digital appliances, digital display and digital media
 products, and mobile phones under LG's "Life's Good" marketing theme. For
 more information, please visit http://www.LGusa.com.

SOURCE LG Electronics USA, Inc.