Livestock Contractor Williams Buys Bull for $40,000

Jun 25, 1999, 01:00 ET from Professional Bull Riders

    COLORADO SPRINGS, Colo., June 25 /PRNewswire/ -- Professional Bull Riders
 Stock Contractor of the Year Terry Williams paid $40,000 to purchase PBR
 Livestock contractor Jerry Nelson's bucking bull Locomotive Breath Wednesday.
 This transaction surpasses the record purchase of $32,000 set in 1998.
     "Locomotive Breath has proven himself to be one of the top five bulls in
 the world.  If you can have Michael Jordan on your team you want him," said
 Williams of Carthage, Texas, who has earned stock contractor of the year
 honors for the last four consecutive seasons.  "I felt like $40,000 was too
 much money, but I'll admit it would take a lot more money to buy one of my top
     Williams' prize-winning herd includes 1998 Bull of the Year Moody Blues, a
 half brother to Locomotive Breath; 1998 PBR Highest Money Earning Bull Promise
 Land; 1997 PBR Bull of the Year Panhandle Slim; and top five 1997 PBR Bull of
 the Year, top five PBR Bull of the Finals and 1996 PRCA Bull of the Year and
 Bull of the Finals, Red Wolf.  According to Nelson, Locomotive Breath is one
 of the top contenders for the 1999 PBR Bull of the Year.
     The $1.3 million PBR Livestock Program sponsored by Featherlite Trailers
 awards prize money throughout the season based on the performance votes from
 the event judges.  In 1998, Williams earned nearly $100,000 in livestock
 bonuses on top of the earnings for supplying bulls at Bud Light Cup events --
 the PBR's major league, nationally televised, 29-city series -- and the PBR
 World Championships.  The PBR Stock Contractor of the Year recipient, an award
 based on the votes of the top 45 bull riders in the world, also receives a
 30-foot Featherlite trailer.
     According to Livestock Director Cody Lambert, Locomotive Breath, a
 1,400-pound, fast-spinning bull, will fit right into the highly decorated
 ranks of Williams' top ten bulls which are worth over $1.5 million combined.
     "Terry's bulls are so great right now.  He's got six that are equal if not
 better than Locomotive Breath.  I've never seen one man have so many super
 stars," said Lambert, who is one of the original founders of the PBR and the
 organization's vice president.  "It amazes me someone would pay $40,000, and
 it amazes me that someone would sell his best bull.  But it shows that every
 aspect of our business is growing.  For someone to buy and sell a bull for
 $40,000 shows real confidence in our sport."
     Nelson, who broke into the bull business in 1994, owns Double J Rodeo
 Palace which sits on his 26,000 acre ranch in Winnie, Texas, where a herd of
 over 600 bulls are primed for competition at PBR events.
     "I promised Terry three months ago that if the bull was ever for sale he'd
 have the first option," said Nelson of the five year-old Locomotive Breath who
 was worth $14,000 when Nelson purchased him in 1997.  "On Monday, I had an
 outside offer.  I made the call to Terry, he picked him up on Tuesday and
 handed me a $40,000 check."
     Nelson hung an enlarged, framed copy of the check on his office wall
     "The future of my business is in growing and raising PBR bucking bulls,"
 said Nelson, who initially invested five million dollars for cows, property
 and trucks to develop his business plan.  "PBR has created this market and the
 bull riders have set a stage that has a solid foundation for stock
 contractors.  The world's best bull riders are getting on our bulls and that
 lends a value to our bulls."
     According to Nelson, his contract with Williams includes a clause that he
 can continue to draw semen from Locomotive Breath for use in breeding.
     The PBR is the primary governing body in the sport of bull riding and
 maintains an international membership of over 800 bull riders including all
 currently competing world champion bull riders such as 1998 PBR World Champion
 and four-time Australian Champion Troy Dunn; four-time World Champion Bull
 Rider Tuff Hedeman; Ty Murray, seven-time PRCA all-around world champion
 cowboy and two-time PRCA world champion bull rider; Michael Gaffney, the 1997
 PBR world champion; Owen Washburn, the 1996 PBR world champion; Adriano
 Moraes, the 1994 PBR world champion and two-time Brazilian champion; Terry Don
 West, the 1996 PRCA world champion bull rider; Jerome Davis, the 1995 PRCA
 world champion bull rider; Jim Sharp, a two-time PRCA world champion bull
 rider; and Cody Custer, the 1991 PRCA world champion bull rider.
     The Bud Light Cup presented by Las Vegas is the major league of
 professional bull riding nationally televised on TNN featuring the top 45 bull
 riders in the world competing for $75,000 at each event on the 29-city series
 which culminates with the Bud Light Cup World Championships annually in
 Las Vegas.  The 1999 Bud Light Cup World Championships presented by Las Vegas
 and hosted by Caesars Palace will be held at the Thomas & Mack Center,
 October 28-31.
     For additional information on the PBR and the Bud Light Cup Series
 presented by Las Vegas visit the organization's Web site at

SOURCE Professional Bull Riders