Loews Cineplex to Publicize the Start Times of Feature Presentations Movie Listings To Note That All Feature Presentations Will Begin

10-15 Minutes After Published Showtime



    NEW YORK, May 3 /PRNewswire/ -- Loews Cineplex today announced that it
 will begin publicizing the start times of feature presentations.  Beginning
 with the Company's locations in Connecticut on May 13, Loews movie listings
 will note that the feature presentation will start 10 to 15 minutes after the
 published showtime.  The Company expects to begin including this added
 information in all markets nationwide over the next month.  Loews anticipates
 that patrons will continue to arrive prior to showtime to visit the concession
 stand and select their seats.
     Travis Reid, President and CEO of Loews Cineplex, said, "It has been a
 long-standing tradition to show coming attractions and advertising before the
 feature, and we believe most of our customers understand this practice.
 Recently, however, some of our customers have suggested that we also publicize
 the start time of the movie.  In response to those requests, we are pleased to
 communicate the start time of the overall show, as well as the approximate
 start time of the feature."
 
     About Loews Cineplex
     Loews Cineplex Entertainment Corporation (http://www.enjoytheshow.com) is
 the third largest movie theater chain in the world, with 200 theaters and
 2,176 screens worldwide and is privately held by Bain Capital, The Carlyle
 Group and Spectrum Equity Investors. Loews' maintains operations in the U.S.,
 Mexico, South Korea and Spain. The company operates under the names of Loews
 Theatres, Cineplex Odeon, Star Theatres and Magic Johnson Theatres in the
 United States, as well as Cinemex in Mexico, Megabox in South Korea and Yelmo
 Cineplex in Spain.
 
 

SOURCE Loews Cineplex Entertainment Corporation

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