Lost Landmarks: Greyhound Survey Reveals Surprising Behaviors of U.S. Travelers

Study of Domestic Travel Shows Americans Skip Major Landmarks, Flock to

Sunshine States

May 08, 2008, 01:00 ET from Greyhound Lines, Inc.

    DALLAS, May 8 /PRNewswire/ -- Americans making their summer travel
 plans will likely skip some of the nation's most popular landmarks. That's
 one of the surprising findings from Greyhound's first-ever "Hit the Road"
 survey, a poll of 1,000 nationally representative American adults exploring
 how often they travel, where they go and how they get there.
     The survey found that Americans like to travel regularly for pleasure,
 with 82 percent taking at least one leisure trip each year. But while they
 may be itching to hit the road, few Americans have visited the nation's
 iconic landmarks such as Mount Rushmore (19 percent), the Liberty Bell (27
 percent) and Niagara Falls (35 percent). Even the Washington Monument in
 our nation's capitol has been seen by less than half (42 percent) of
     "We're surprised to find that more U.S. travelers aren't choosing to
 visit some of our nation's wonderful monuments," said Kim Plaskett,
 director, corporate communications, Greyhound. "We encourage travelers to
 see America by hitting the road this summer, but leave the car behind. The
 bus provides a safe, inexpensive and environmentally friendly way to take
 in the sights, especially in light of high gas prices."
     The survey also found that 37 percent of Americans have been to less
 than 10 U.S. states in their lifetime. Florida tops the list of the
 most-visited states (62 percent), followed by California (56 percent) and
 New York (51 percent). Despite its beautiful scenery, Alaska is the least
 visited state in the country with just 13 percent venturing that far north.
     Finally, Americans planning their vacations this summer are also more
 likely to travel someplace new, with 62 percent saying they would prefer a
 destination that they haven't previously visited. Midwesterners in
 particular seem more adventurous, with more than seven in ten (71 percent)
 preferring to go to a new destination.
     "With sky-high gas prices, congested airports and fewer amenities on
 airlines despite higher fares, summer travelers are looking for ways to get
 the best value for their money," said Plaskett. "Greyhound offers a
 relaxing and cost-effective alternative for exploring new vacation
     The Greyhound "Hit the Road" Survey was conducted online by Kelton
 Research from March 19 to March 24, 2008. Quotas are set to ensure a
 reliable and accurate representation of the total population of Americans
 ages 18 and over. Results of any sample are subject to sampling variation.
 In this particular study, the chances are 95 in 100 that a survey result
 does not vary, plus or minus, by more than 3.1 percentage points from the
 result that would be obtained if interviews had been conducted with all
 persons in the universe represented by the sample.
     About Greyhound
     Greyhound is the largest North American provider of intercity bus
 transportation, serving more than 2,300 destinations with nearly 13,000
 daily departures across the continent. The company also provides Greyhound
 PackageXpress (GPX), as well as charters and shore services. For fare and
 schedule information and to buy tickets call 1-800-231-2222 or visit the
 Web site at www.greyhound.com.
     About Kelton Research
     Kelton Research is a full service market research consultancy with
 offices in Los Angeles, New York, and Washington DC. Kelton serves as a
 strategic partner to both Fortune 500 corporations and smaller companies,
 utilizing a wide range of qualitative and quantitative methodologies to
 drive tactical recommendations for clients. For more information about
 Kelton's services, please call (310) 479-4040 or visit

SOURCE Greyhound Lines, Inc.