NEW YORK, Dec. 11, 2013 /PRNewswire/ -- Sales are essential to the success of any small business—but with sales, it isn't all about volume, it is also about profit margin. A solid marketing plan can help position your brand in the market, identify your target audience, engage with prospects, measure the response to determine what's working—and what isn't, and, ultimately, boost the number of profitable sales.
Phillip Thune, CEO-Americas for Textbroker, shares some essential marketing practices that can take your small business to the next level on PR Newswire's Small Business Toolkit. From advice on how to research your market to a checklist for crafting the right marketing plan for your goals, Thune's practices will help you develop your brand and drive revenue in a competitive space.
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PR Newswire's Small Business PR Toolkit is a comprehensive resource that provides small businesses and entrepreneurs the tools to develop an affordable public relations and marketing plan that helps generate interest from potential customers, engage with key audiences and grow their businesses. The toolkit features relevant content such as informative white papers, interactive webinars and how-to articles and premium access to educational resources, as well as the opportunity to take advantage of special offers designed specifically for small businesses. To request information on how PR Newswire can help your small business, click here. You can receive updates on new Small Business PR Toolkit content by following @prnsmallbiz on Twitter.
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