NEW YORK, Jan. 13, 2017 /PRNewswire/ -- JetSmarter, the world's leading private jet company, announced today the appointment of Matthew Atkatz as Vice President, Executive Creative Director. Mr. Atkatz brings 20 years of advertising and marketing experience to the company. He has worked and consulted at some of the world's most creative marketing agencies, including Weiden + Kennedy, Crispin Porter + Bogusky, and 72andSunny. As Vice President, Executive Creative Director, Atkatz leads brand creative for JetSmarter's newly minted global creative group, THE TOWER.
"We've built the fastest-growing private aviation community on the planet, powered by innovative technology, data science, and world-class logistics. Adding new creative energy into the mix will strengthen our offerings for members, and propel our business to the next level of growth," said JetSmarter CEO Sergey Petrossov.
On joining, Atkatz said, "We're rapidly scaling an all-star team of creators across a wide range of skills. Currently we're talking to some of the best writers, designers, creative technologists, UI and UX designers, producers, and project managers. I'm really excited about our offering and what we're building for tomorrow."
Atkatz's work has been recognized at Cannes, The One Show, The Webbys, Clios, the Effies, Communication Arts, and Contagious Magazine. Prior to his role at JetSmarter, Atkatz served as a marketing consultant and Executive Creative Director, working at top advertising agencies in New York, Los Angeles, Portland and Miami on global brands, including Sony, Target, British Airways, Chrysler, Grey Goose, Carnival Cruise Lines, Universal Studios, and The Miami Heat. Atkatz spent two years as Interactive Creative Director at Crispin Porter + Bogusky working on campaigns for MetLife, Under Armour, Coke Zero, Vitamin Water, and Microsoft. At Saatchi & Saatchi New York, he also served as Digital Executive Creative Director, where he was instrumental in building the first fully integrated creative team for the agency, working for clients including JCPenney, Wendy's, Miller High Life, and Procter & Gamble. He began his advertising career at Ogilvy & Mather in New York City and spent a year working in Beijing, China helping to build their digital marketing group. Atkatz holds a Bachelors of Fine Arts in Industrial Design from the Rhode Island School of Design.
For more information about joining JetSmarter's creative team, email: firstname.lastname@example.org
JetSmarter, the world's largest mobile marketplace for private jets, has created a new class of air travel that is able to offer both custom charters and unused seats across thousands of flights. By fundamentally rewiring the marketplace, JetSmarter has lowered the entry cost into the private aviation market, making it more available to travelers around the world and a true disruptor in the space. Its technology and efficient platform – driven by algorithms, artificial intelligence and mobile distribution – optimizes inventory to drive down prices, create availability, and gives JetSmarter the resources to continue to grow throughout the U.S. and globally. The JetSmarter app is available for iOS and Android. For more information, visit www.JetSmarter.com
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