Owners of Direct Response Television Company Buy Stake in New Nutraceutical

Network Marketing Company

    SALT LAKE CITY, April 23 /PRNewswire/ -- Max International, a new
 nutraceutical network marketing company, today announced that Bill Guthy,
 Greg Renker and the principals of Guthy-Renker, one of the world's largest
 direct response television companies, have personally invested in Max
 International. As part of their investment, the principals in Guthy-Renker
 will facilitate and accelerate Max International's mission in an effort to
 bring nutraceuticals to the next level by bringing to Max International
 their unique knowledge, experience and their reputation for delivering
 quality products through award winning shows featuring today's biggest
 stars.
     "Never before has any network marketing company formed a partnership of
 this magnitude," said Craig Case, president of Max International. "In
 addition to their financial investment, the expertise that Bill, Greg and
 their partners bring to Max International in domestic and international
 marketing, distribution, infrastructure, facilities and strategic alliances
 is immeasurable."
     Max International was formed in September 2006, to introduce consumers
 to the patented formulations of renowned medical scientist and physician,
 Dr. Robert H. Keller, a former researcher for various pharmaceutical
 companies. Keller has licensed his patented anti-aging and immune support
 supplements for worldwide distribution to Max International.
     "The breakthrough nature of Max's patented formulations, combined with
 their executive management team's extensive experience led us to seize this
 once in a lifetime opportunity to invest in Max International," said Greg
 Renker. "Although we can't take credit for Dr. Keller's innovative products
 or their development, we like what we see, we think we can add wisdom, and
 we are happy to support Max International in their effort to offer a higher
 quality of life to the world."
     With sales of more than $1 million in its first two months, Max
 International is one of the fastest-growing companies in the network
 marketing category. Because of their breakthrough nature, Dr. Keller's
 nutritional supplements have been granted composition patents. Because the
 products are so effective, Max International will submit them for
 double-blind placebo- based clinical testing which will be independently
 reviewed by Institutional Review Boards for medical publication.
     About Max International
     Max International was formed in September 2006, after acquiring the
 exclusive worldwide licenses to the patented nutritional supplements
 created by Robert H. Keller, MD, MS, FACP. Among his many medical and
 scientific accomplishments, Dr. Keller has served on the Scientific Review
 Panels of the National Institutes of Health, the VA and was recently
 elected to the Board of Governors of The American Academy of HIV Medicine.
 A former faculty member and medical researcher at the Mayo Graduate School
 of Medicine and the University of Wisconsin, Dr. Keller's patented formulas
 are in the fields of immunology, glutathione enhancement, anti-aging and
 weight loss. Max officially began its pre-launch multi-level marketing
 program in February 2007. In its first two months, sales surpassed $1
 million dollars and more than 4,000 sales associates joined the company.
 Company headquarters are located in Salt Lake City, Utah.
     About the Investors
     Established in 1988, Bill Guthy, Greg Renker and their partners have
 built Guthy-Renker into one of the world's largest direct response
 television companies with annual sales of $1.5 billion. Guthy-Renker is
 known as the leading producer of high-quality infomercials and products
 designed for direct response television sales. Under their leadership, the
 independently-owned, vertically-integrated company has since broadened its
 focus into every area of electronic retailing, making quality products
 available to U.S. and international consumers through broadcast television,
 cable and satellite, as well as internet, telemarketing, direct mail and
 retail channels.
 
 

SOURCE Max International