Maybelline New York Signs German Super Model, Julia Stegner

Oct 16, 2007, 01:00 ET from Maybelline New York

    NEW YORK, Oct. 16 /PRNewswire/ -- Maybelline New York Worldwide
 announced today that Julia Stegner, the stunning German supermodel and
 media star, has become Maybelline's newest spokesperson. She joins
 Maybelline New York's prestigious roster of A-list celebrities including
 Christy Turlington, Erin Wasson, Adriana Lima, and Zhang Ziyi.
     (Photo: )
     In true fairy tale fashion, Julia was discovered in 1999 by a modeling
 agency in Munich while she was still in high school. During a trip to Paris
 with her mother after graduation, Julia met with major fashion houses who
 convinced her to pursue a full time modeling career. After opening the
 Autumn/Winter Yves Saint Laurent show in Paris in 2003, she went on to
 shoot their campaign. Shortly afterwards, she shot the cover of Italian
 Vogue with the immensely talented Steven Meisel. Julia quickly became a
 sought after model, gracing, one after the other, the covers of countless
 prestigious magazines including Italian Vogue, French Vogue, Japanese
 Vogue, German Elle and I-D Magazine to name only a few. Always close to her
 family and friends in Munich, she maintained her home base in Germany and
 traveled frequently for work. During her visits to New York she grew to
 love the city and moved there two years into her career.
     Julia is a perfect addition to Maybelline New York's amazing team of
 spokesmodels: incredibly fresh, beautiful and cosmopolitan, she is also
 very smart, well-spoken and involved. In May 2006 Julia traveled to Sierra
 Leone as a good-will ambassador for Unicef. Her trip was documented by
 German Vogue in order to help raise awareness for the cause. Julia
 continues to remain involved with Unicef and plans to deepen her
 involvement to raise money for children in need.
     "We are thrilled to have Julia Stegner join our Maybelline New York
 family of spokespeople," says Cheryl Vitali, Senior Vice President -
 Marketing, Maybelline New York * GARNIER. "Julia embodies the spirited,
 confident energy that is Maybelline New York. We're looking forward to
 working with her on many campaigns for the brand."
     Julia is extremely excited to be joining Maybelline New York because of
 her early memories of the brand as one represented by super models and
 which made some of the first cosmetic products she ever used. "Growing up I
 always used Maybelline products. My first mascara was Great Lash which was
 a favorite of all of my friends at the time and which I am still using
 today." Julia is honored to become part of the brand legacy and to be a
 "Maybelline girl".
     When she is not traveling the world for work or charitable
 involvements, Julia can be spotted playing basketball, her favorite sport,
 on the outdoor courts in New York, or riding her bicycle in her East
 Village neighborhood.
     Julia has also appeared in campaigns for Ralph Lauren, Hugo Boss, Dolce
 & Gabbana and many others. She has also collaborated with the world's most
 renowned fashion photographers including Mario Testino, Patrick
 Demarchelier, Peter Lindbergh, Craig McDean, Inez and Vinoodh, Steven
 Klein, Mert and Marcus, and David Sims.
     Julia will make her sensational television and print debut for
 Maybelline New York in February 2008.
     About Maybelline New York
     Maybelline New York is the number one cosmetic brand in the U.S. and
 globally and is available in over 90 countries worldwide. Offering more
 than 200 products, Maybelline New York combines technologically advanced
 formulations with on trend expertise to create accessible cosmetics with a
 cool, urban edge. For more information, log on to for
 the latest news on product introductions, seasonal trends and advice from
 Maybelline New York's online beauty advisor.

SOURCE Maybelline New York