PHILADELPHIA, Jan. 24 /PRNewswire/ -- McDonald's Restaurants of the
Greater Philadelphia Region, Inc., today announced the kick-off of the 2008
McDonald's Go Active! Academic Awards program, which will award $1,000
grants to up to 15 schools in the Greater Philadelphia Region selected for
unique educational programs that encourage 5th-8th grade students to lead
balanced, active lives. Any teacher, principal or administrator employed by
an eligible elementary/middle school may apply.
The goal of the program, now in its fourth year, is to reward local
schools and teachers for creative educational programs that demonstrate an
original approach to enhancing middle school students' physical fitness,
nutrition awareness and/or health education.
"The McDonald's 'Go Active!' program is just one way we can teach
children the importance of healthy living," said Mike Anton, President of
the McDonald's Owner Operator Association of the Greater Philadelphia
Region, Inc. "It is essential that they know the value of leading balanced,
McDonald's will be hosting the official Go Active! kick-off event on
Thursday, January 31 at 1:30 p.m. at The Discovery Charter School, located
at 5070 Parkside Avenue in Philadelphia. The event will feature appearances
by the Philadelphia Kixx, "Socceroo" and McDonald's representatives
including Ronald McDonald, who will lead a fitness workout for the school's
6th-8th grade students and staff.
Winning schools will be notified and announced in late April 2008. To
request an application, please call the McDonald's education hotline at
(215) 790-4320. Entries must be postmarked no later than April 1, 2008 and
McDonald's Go Active! Academic Awards Program
c/o Tierney Communications
200 South Broad Street, 9th Floor
Philadelphia, PA 19102
Applications will be judged on creativity, educational content and
program cost effectiveness. A selection committee comprised of McDonald's
representatives, area educators and administrators will choose the winners.
The McDonald's Go Active! Academic Awards program is just one of many
ways McDonald's Restaurants of the Greater Philadelphia Region, Inc.
supports the local community and McDonald's national Balanced, Active
There are more than 300 McDonald's restaurants in the Greater
Philadelphia Region, which includes Southeastern Pennsylvania, Southern New
Jersey and Kent and New Castle counties in Delaware that proudly support
the Go Active! Academic Awards program.
McDonald's is the leading foodservice retailer with more than 30,000
local restaurants serving quality food to nearly 50 million customers in
more than 100 countries each day. Approximately 70 percent of McDonald's
restaurants worldwide are owned and operated by independent, local men and
SOURCE McDonald's Restaurants of the Greater Philadelphia Region, Inc.