SAN BRUNO, Calif., Oct. 13, 2016 /PRNewswire/ -- MediaMobz, a leading video content creation platform for content marketing, is pleased to announce that CEO, Dave Toole will address this year's IMEX America in Las Vegas on Tuesday, 18th October from 10:30 am PT.
Dave will speak to the importance of incorporating video into your events and specifically cover how to leverage your video library before, during and after your event; all aimed at increasing event ROI by providing better leads toward greater revenue.
"Your use of event video marketing throughout your event engages participants on an audiovisual level, presents your event story in a format (video) that is quite possibly the best suited for the human brain and enables you to really create the best event - and the best story - possible", commented Dave Toole.
View event video marketing examples here
According to eMarketer, B2B respondents identify conferences as favorite events
According to CrowdCompass by Cvent, event planners will deploy apps in 2016
According to Content Marketing Institute, 79% of B2B marketers use video as a marketing tactic
Toole went on to add, "Event video marketing can and should be one of the most essential tools in your event planning kit."
"Event success is defined by increased sales, packed attendance, a full slate of sale appointments, longer booth dwell times, and more and better quality leads. Video marketing has a huge impact on event success - before, during and after events," said Toole.
MediaMobz enables video marketing toward better leads, greater revenue. Marketing and communication professionals rely on our experienced team and technology to scale their video content creation through collaboration, access to a global network of creatives, publishing and analytics, and VideoGraphics. HPe, Clorox, Microdesk, The Economist, and Bio-Rad are just a few of the companies that trust our producers, benefit from our technology.
Learn more by visiting MediaMobz.
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SOURCE MediaMobz, Inc.