MedPage Today(R) Strikes Gold in 2009 eHealthcare Leadership Awards

LITTLE FALLS, N.J., Nov. 12 /PRNewswire/ -- For the third consecutive year, MedPage Today, LLC (www.MedPageToday.com), has won a top honor in the annual eHealthcare Leadership Awards competition, the largest web-oriented awards program focused exclusively on healthcare.

MedPage Today received the 2009 Gold Award as Best Overall Internet Site -- Physician/Clinician-Focused Site, earning recognition for exceptional delivery of strong health content, interactivity, medical care support, integration with the organization's operations, web design, and ease of navigation.

MedPage Today provides real-time, 24/7, medical news coverage and continuing medical education credit for physicians and other clinicians.

This is the third consecutive eHealthcare Award for MedPage Today, all recognizing excellence in the category of websites targeting a medical or other healthcare professional audience. Last year, MedPage Today received a Platinum Award for Best Health/Healthcare Content -- Physician/Clinician-Focused Site, and, in 2007, the company earned a Gold Award in the same category.

"In order to succeed in the extremely competitive and dynamic healthcare information arena, it is crucial that your website deliver timely, accurate, relevant, and easily accessible content for your audience. The MedPage Today team consistently goes above and beyond the call of duty to produce our outstanding website, so earning the Gold Award as best overall clinician-focused website is a well-deserved validation of their efforts," said Robert Stern, CEO and President.

"It is also especially satisfying that MedPage Today, which has been in business only since March 2005, has received three best-in-class website awards from eHealthcare in the last three years," Stern added. "Looking ahead, to maintain this standard of excellence, we are continually working to improve our online capabilities and develop new applications for mobile and other portable devices to ensure that clinicians can immediately access the medical information and news they need to help them positively impact patient care."

The eHealthcare Leadership Award program, now in its tenth year, is conducted by eHealthcare Strategy & Trends (www.strategichealthcare.com), a leading Internet publication and online healthcare marketing resource. More than 1,100 healthcare organizations, online healthcare companies, pharmaceutical firms, and business-improvement sites submitted entries for the 2009 program. An independent panel of judges evaluated all website submissions in 12 distinct categories, rating them according to standards of Internet excellence and how they rank alongside other entrants of comparable type, size, and resources. The winners were announced at the Thirteenth Annual Healthcare Internet Conference, held November 2-4, 2009, in Las Vegas, Nevada.

About MedPage Today

MedPage Today is the only service for physicians that provides a clinical perspective on the breaking medical news that their patients are reading. Co-developed by MedPage Today and The University of Pennsylvania School of Medicine, Office of Continuing Medical Education, each article alerts clinicians to breaking medical news, with summaries and actionable information enabling them to better understand the implications.

Physicians and other healthcare professionals may also receive Continuing Medical Education (CME) credits at no cost by completing these educational programs. CME is required of physicians in approximately 30 states, and utilization of electronic CME is growing at an estimated 80% annual rate.

More information is available at www.medpagetoday.com. MedPage Today is "PUTTING BREAKING NEWS INTO PRACTICE®."

MEDPAGE TODAY, EXPERT PATIENT, MEDPAGE TODAY MOBILE, ADD YOUR KNOWLEDGE, PUTTING BREAKING MEDICAL NEWS INTO PRACTICE, and TEACHING BRIEF are registered trademarks of MedPage Today, LLC.

MEDPAGE TODAY, PUTTING BREAKING NEWS INTO PRACTICE, and TEACHING BRIEF are registered trademarks of MedPage Today, LLC.

SOURCE MedPage Today