LONDON, Dec. 21, 2010 /PRNewswire-Asia/ -- Meltwater Group, one of the world's leading Software as a Service (SaaS) companies, today announced further international expansion with the opening of four new offices across Israel, Malaysia and the US. Dedicated to Meltwater News, its online media monitoring tool, the offices will strengthen its market leadership position in North America while enabling the company to break into new markets in Israel and Malaysia.
Now totaling 55 Meltwater News offices worldwide, the latest additions are in Tel Aviv (Israel) and Kuala Lumpur (Malaysia), as well as in Charlotte and Denver (the US). Launched in 2001, Meltwater News is a real-time, online media monitoring tool, which has now grown to be one of the largest online media monitoring providers, with more than 18,000 customers worldwide.
"With these four new offices, we are fortifying our strategy of continuing to lead the market, both in existing and new territories," said Jorn Lyseggen, CEO and founder of Meltwater Group. "We continue to invest in growth in spite of the challenging global financial climate. There is an enormous growth potential in the fast evolving media landscape. Through rapid product innovation and by the strength of our global distribution, Meltwater is uniquely positioned to capitalize on these emerging opportunities."
Meltwater News breaks the mould of traditional media monitoring services by delivering the business critical information that executives in organizations worldwide require to gain, and maintain, their competitive edge.
With Meltwater News' expansive international coverage and robust search capabilities, users can find the information they need, when they need it, via an easy-to-use, Web-based interface. Meltwater News' interactive analytical capabilities enable users to get even more value from their media mentions by evaluating trends, mapping press activity, identifying target markets and measuring the ROI of marketing and public relations campaigns.
The Meltwater Group is a privately held software company founded in Norway in 2001, serving more than 18,000 clients through 50 offices located across North America, South America, Europe, Middle East, Africa, Asia and Australia. Meltwater is committed to challenging existing business models by introducing disruptive technologies. The Meltwater Group delivers B2B solutions based on search engine technology, cloud computing and talent management software. For more information, please visit www.meltwater.com.
SOURCE Meltwater Group