Researchers foresee an uptick in B2C E-Commerce sales in Middle East and North Africa
The number of Internet users in the MENA region has grown rapidly over the last five years, and some countries such as Qatar, Bahrain and the UAE have Internet penetration rates above 90%. The report points out that online retail sales growth is also expected in the countries that have lagged in Internet penetration but where the population is now signing on.
Even though Internet connectivity will allow shopping, many existing Internet users in the countries of the region have not adapted the practice yet. In most of the countries of the Middle East and North Africa the percentage of Internet connected persons who shop online is a low two- or even one-digit number and online retail is just around a low 1% of total retail. However, recent increase in the online shopper numbers in MENA suggests that the region is poised for continued growth.
Local as well as global E-Commerce companies are prepared to benefit from the expected growth of sales. The report names Souq.com as a regional leader in online retail; Global companies such as Aliexpress.com, Amazon.com and eBay.com are also sought by shoppers in the region.
Questions Answered in this Report:
- How large is the B2C E-Commerce market in the MENA region predicted to be in 2016?
- Which countries in this region stand out in terms of B2C E-Commerce sales?
- Who are the main competitors in MENA's B2C E-Commerce?
- How do preferences of online shoppers in various countries of the Middle East and Africa differ?
- What are the main growth drivers and challenges to online retail growth in this region?
Key Topics Covered:
1. Management Summary
3. Middle East
4. North Africa
- Alibaba Group
- American Express
- Buy2 Networks
- Buzzr DigiKala
- Diner's Club
- Qatar Postal Service Company
- Rocket Internet
For more information visit http://www.researchandmarkets.com/research/qxk8lf/mena_b2c
Research and Markets
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To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/mena-b2c-e-commerce-market-2016---how-do-preferences-of-online-shoppers-in-various-countries-of-the-middle-east-and-africa-differ---research-and-markets-300281742.html
SOURCE Research and Markets