MIAMI, Nov. 1, 2016 /PRNewswire/ -- The three-time World Champion Miami HEAT have reached an agreement with 15 Seconds of Fame (15SOF) to feature 15SOF's technology and social media platform at AmericanAirlines Arena during the 2016-17 basketball season.
Fans who appear on the AmericanAirlines videoboard during HEAT games, starting tonight for the game against the Sacramento Kings, will be able to access their personalized video clips through the 15SOF app and share them on social media platforms. Users simply download the 15SOF app using iTunes and Google Play and take a selfie to register.
The technology will also be available at select other events at the Arena throughout the year.
"We like to create shareable moments inside AmericanAirlines Arena and at Miami HEAT games," said Michael McCullough, Executive Vice President and Chief Marketing Officer of The HEAT Group. "The 15SOF technology is the best tool to make that process incredibly easy and absolutely seamless."
"We are very excited to partner with the Miami HEAT, whose fans not only go to see great basketball, but to see and be seen. Now these fans can actually obtain and share their videoboard moments, rather than just tell people about them," said Brett Joshpe, CEO of 15SOF.
About 15 Seconds of Fame
15SOF is a social media platform that uses cutting-edge technology to deliver video moments of people filmed at live events directly to their mobile device. For more information, please visit 15sof.com.
About The HEAT Group
The HEAT Group is comprised of the National Basketball Association's Miami HEAT and the 19,600-seat AmericanAirlines Arena. The HEAT is a three-time champion having won championships in 2006, 2012 and 2013. The 2016-17 season is the franchise's 29th season. AmericanAirlines Arena is a LEED Gold Recertified, award-winning, state-of-the-art facility, which hosts over 150 events per year. For more information, please visit HEAT.com and AAArena.com.
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SOURCE 15 Seconds of Fame