2014

Midland Radio Engages JMPR Public Relations for Product Launch of BT Bluetooth Wireless Intercom Systems

WOODLAND HILLS, Calif., April 27 /PRNewswire/ -- Midland Radio Corporation, a leading manufacturer of two-way communication products, has engaged JMPR Public Relations for special media relations. JMPR will assist in PR services, media initiatives and special projects for Midland Radio's Bluetooth Wireless Intercom Systems in North and South America.

Based on the successful launch in Europe over a year ago, Midland Radio has decided to launch the BT Wireless Intercom Systems in North and South America. The feature-rich BT product line consists of four models: BT Rebel, BT1, BT2S and the BT2D. All four models are equipped with state-of-the-art technology, allowing for wireless communication with Bluetooth compatible electronics such as cell phones, GPS and MP3 players. In addition, Model BT1 and Model BT2 provide wireless connectivity with other BT2 or BT1 devices for Rider-to-Passenger or Rider-to-Rider communication. With their operational simplicity and high performance, the BT Bluetooth Wireless Intercom Systems blend convenience with luxury.

JMPR's five-month agreement will include a product launch focusing on the features, convenience and how-to guides for the four new models of the BT Intercom Systems securing placement in trade and targeted media along with a strong focus on gift guides in lifestyle and men's publications.

JMPR (www.jmprpublicrelations.com) is based in Woodland Hills and was founded in 1977. Its clients, covering a wide variety of automotive, motorcycle and lifestyle industries, include Airstream Trailers, Boyd Gaming, Bugatti Automobiles, Bentley Motors, Cirrus Design, Ducati North America, Galpin Motors, and Meguiar's, Inc.

For more information Midland Radio Corporation * 5900 Parretta Drive * Kansas City, MO 64120 Phone 816-241-8500 * Fax 816-241-5713 * www.midlandradio.com

SOURCE JMPR Public Relations



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