Miller High Life and the Milwaukee Brewers Want to Give Your Lawn a Major League Makeover

Brewers Grounds Crew to Landscape A Lucky Fan's Lawn into the Home of the High Life

Apr 12, 2012, 10:00 ET from MillerCoors

MILWAUKEE, April 12, 2012 /PRNewswire/ -- With baseball season finally here, Miller High Life and the Brew Crew are offering one lucky fan a ballpark-style home-lawn makeover courtesy of the Official Miller Park Grounds Crew.

Miller High Life, the Caretaker of Common Sense, is going to bring perfectly mown patterns of fresh-cut grass, delicately raked dirt, a massive Brewers logo and a few cases of cold Miller High Life to a fan's yard, making them the MVP of the neighborhood.

Now through May 31, legal drinking-age Wisconsin residents can enter online at www.brewers.com/highlifelawn for a chance to win a home lawn makeover courtesy of the Official Miller Park Grounds Crew and Miller High Life, the official beer sponsor of the Milwaukee Brewers.

"Whether you have a green thumb or not, we know sports fans get lawn envy every time they go to the ballpark," said Brendan Noonan, brand manager for Miller High Life. "Being able to bring the excitement of their home team into their own backyard is the opportunity of a lifetime for baseball fans and beer drinkers alike."

In addition to an authentic Miller Park lawn makeover, the grand-prize winner will also receive general landscaping tips from the grounds crew, as well as a new Briggs & Stratton-powered lawnmower, a 9-pack of Milwaukee Brewers tickets, three cases of Miller High Life and a lifetime of memories. Two second-place winners will also be selected and eligible to receive a 9-pack of Brewers tickets or a new lawnmower.

While no purchase is necessary to enter Miller High Life's "Home of the High Life" sweepstakes, legal drinking-age Wisconsin consumers can also pick up new Miller High Life "Home of the High Life" packaging featuring Miller Park throughout the season. 

About MillerCoors
Built on a foundation of great beer brands and nearly 300 years of brewing heritage, MillerCoors continues the commitment of its founders to brew the highest quality beers.  MillerCoors is the second-largest beer company in the United States, capturing nearly 30 percent of beer sales in the U.S. and Puerto Rico.  Led by two of the best-selling beers in the industry, MillerCoors has a broad portfolio of brands across every major industry segment.  The portfolio is led by the company's premium light brands: Coors Light, Miller Lite and Miller64.  Coors Light, the World's Most Refreshing Beer, offers consumers refreshment as cold as the Rockies.  Miller Lite established the American light beer category in 1975, offering beer drinkers a light beer that tastes like beer should.  Miller64 is 64 calories of crisp, light taste that complements a balanced lifestyle. MillerCoors brews premium beers Coors Banquet and Miller Genuine Draft, and economy brands Miller High Life and Keystone Light.  Tenth and Blake Beer Company, MillerCoors craft and import division, imports Peroni Nastro Azzurro, Pilsner Urquell and Grolsch and features craft brews from the Jacob Leinenkugel Brewing Company, Blue Moon Brewing Company and the Blitz-Weinhard Brewing Company.  MillerCoors operates eight major breweries in the U.S., as well as the Leinenkugel's craft brewery in Chippewa Falls, Wisc. and two microbreweries, the  Tenth Street Brewery in Milwaukee and the Blue Moon Brewing Company at Coors Field in Denver.  MillerCoors vision is to create the best beer company in America through great people changing the way America enjoys beer. MillerCoors builds its brands the right way through brewing quality, responsible marketing and sustainable environmental and community impact.  MillerCoors is a joint venture of SABMiller plc and Molson Coors Brewing Company. Learn more at MillerCoors.com, at facebook.com/MillerCoors or on Twitter through @MillerCoors.MillerCoors brews, markets and sells the MillerCoors portfolio of brands in the U.S. and Puerto Rico.  Built on a foundation of great beer brands and nearly 300 years of brewing heritage, MillerCoors continues the commitment of its founders to brew the highest quality beers.  MillerCoors is the second-largest beer company in America, capturing nearly 30 percent of U.S. beer sales.  Led by two of the best-selling beers in the industry, MillerCoors has a broad portfolio of highly complementary brands across every major industry segment.  Miller Lite is the great-tasting beer that established the American light beer category in 1975, and Coors Light is the brand that introduced consumers to refreshment as cold as the Rockies.  MillerCoors brews premium beers Coors Banquet and Miller Genuine Draft, and economy brands Miller High Life and Keystone Light.  The company also offers innovative products such as Miller64 and Sparks.  The MillerCoors craft and import company, Tenth and Blake, imports Peroni Nastro Azzurro, Pilsner Urquell, Grolsch and Molson Canadian and features craft brews from the Jacob Leinenkugel Brewing Company, Blue Moon Brewing Company and the Blitz-Weinhard Brewing Company.  MillerCoors operates eight major breweries in the U.S., as well as the Leinenkugel's craft brewery in Chippewa Falls, Wisconsin, and two microbreweries, the 10th Street Brewery in Milwaukee and the Blue Moon Brewing Company at Coors Field in Denver.  The MillerCoors vision is to create the best beer company in America by driving profitable industry growth.  MillerCoors insists on building its brands the right way through brewing quality, responsible marketing and environmental and community impact.  MillerCoors is a joint venture of SABMiller plc and Molson Coors Brewing Company.  Learn more at MillerCoors.com, at facebook.com/MillerCoors or on Twitter through @MillerCoors.

SOURCE MillerCoors

Related Links

http://www.millercoors.com
http://www.brewers.com/highlifelawn