MINNEAPOLIS, Dec. 10, 2012 /PRNewswire/ -- FLW, the world's largest tournament fishing organization, announced today that Minn Kota has signed a multi-year deal as an associate sponsor. The leading manufacturer of electric trolling motors, as well as the Talon Shallow Water Anchor, Minn Kota continues to release innovative products that make it a natural fit with the FLW brand.
Minn Kota, an FLW sponsor since 2002, will receive exposure across all of FLW's platforms, including its tournaments and Expos, multiple websites, FLW Bass Fishing magazine and the "FLW" television show on NBC Sports Network. "FLW" is broadcast Sundays in high-definition (HD) to more than 559 million households worldwide, making it the most widely distributed weekly outdoors-sports television show in the world.
Since its founding in 1934, Minn Kota has led the way in product innovation and cutting-edge technology. Minn Kota is the world's leading manufacturer of electric trolling motors and offers a complete line of shallow-water anchors, battery chargers, apparel and marine accessories.
FLW is the industry's premier tournament-fishing organization, providing unparalleled fishing resources and entertainment to our sponsors, fans and host communities. FLW is offering anglers of all skill levels the opportunity to compete for millions in prize money nationwide in 2013 over the course of 220 tournaments across five tournament circuits, each providing an avenue to the sport's richest payday and most coveted championship trophy – the Forrest Wood Cup. FLW is committed to providing a lifestyle experience that is the "Best in Fishing, On and Off the Water," through a variety of platforms including tournaments, outdoor expos and FLW Fantasy Fishing. For more information about FLW and FLW Fantasy Fishing, visit FLWOutdoors.com or FantasyFishing.com and look for FLW on Twitter, Facebook, Pinterest and YouTube.
ABOUT JOHNSON OUTDOORS MARINE ELECTRONICS
Johnson Outdoors Marine Electronics, Inc. consists of the Minn Kota, Cannon, Humminbird and LakeMaster brands. Minn Kota® is the world's leading manufacturer of electric trolling motors, as well as offers a complete line of shallow water anchors, battery chargers and marine accessories. Cannon® is the leader in controlled-depth fishing and includes a full line of downrigger products and accessories. Humminbird® is a leading innovator and manufacturer of fishfinders, fishfinder/GPS combo units, ice flashers and digital depth gauges. LakeMaster® is a premier brand of digital GPS maps.