MLSListings Inc. Joins Zillow Partnership Platform Program enables MLS to send real-time listings directly to Zillow on behalf of participating brokerages
SEATTLE, June 30, 2014 /PRNewswire/ -- Zillow, Inc. (NASDAQ: Z), the leading real estate information marketplace, today announced that MLSListings Inc. of Northern California has joined the Zillow® Partnership Platform, which sends MLS data directly to Zillow as often as every 15 minutes, ensuring that current, active listings are up to date, correct and in sync with the MLS data.
"We are excited to welcome MLSListings to the Zillow Partnership Platform," said Errol Samuelson, Zillow chief industry development officer. "This partnership platform enables us to offer home shoppers in the intensely competitive housing market access to the most comprehensive inventory of homes with the most up-to-date information. We welcome the opportunity to expand our relationship with MLSListings and its subscribers."
MLSListings' 16,000 subscribers can now easily ensure their listings are up to date and seen across the Yahoo!®-Zillow Real Estate Network, the largest real estate network on the webi, as well as on Zillow's popular suite of mobile apps and Zillow partners AOL® Real Estate and HGTV®'s FrontDoor®. MLSListings operates in northern California, specializing in Monterey, San Benito, San Mateo, Santa Clara and Santa Cruz counties.
"We are pleased to participate in this partnership platform with Zillow to ensure our subscribers' listings have the benefit of both worlds; the immediacy and industry standards of the MLS coupled with the broadest marketing ability possible with Zillow," said James Harrison, president and CEO of MLSListings. "Having our listings displayed on Zillow is in the best interest of our subscribers, home buyers, sellers and renters."
Real estate agents from participating brokerages will be prominently displayed as the listing agent on all their listings, be able to receive leads directly from Zillow and have daily reporting access. Participating brokerages will receive attribution, branding and a link back to their website. To learn more about the platform, email firstname.lastname@example.org or call 206-757-4250.
About Zillow, Inc.
Zillow, Inc. (NASDAQ: Z) operates the leading real estate and home-related information marketplaces on mobile and the Web, with a complementary portfolio of brands and products that help people find vital information about homes, and connect with the best local professionals. Zillow's brands serve the full lifecycle of owning and living in a home: buying, selling, renting, financing, remodeling and more. In addition, Zillow offers a suite of tools and services to help local real estate, mortgage, rental and home improvement professionals manage and market their businesses. Welcoming nearly 82 million unique users in May 2014, the Zillow, Inc. portfolio includes Zillow.com®, Zillow Mobile, Zillow Mortgage Marketplace, Zillow Rentals, Zillow Digs®, Postlets®, Diverse Solutions®, Agentfolio®, Mortech®, HotPads™ and StreetEasy®. The company is headquartered in Seattle.
Zillow.com, Zillow, Postlets, Mortech, Diverse Solutions, StreetEasy, Agentfolio and Digs are registered trademarks of Zillow, Inc. HotPads is a trademark of Zillow, Inc.
Yahoo! is a registered trademark of Yahoo! Inc.
AOL is a registered trademark of AOL LLC.
HGTV is a registered trademark of Scripps Networks, Inc.
Frontdoor is a registered trademark of Scripps Networks, LLC.
MLSListings Inc is the premier Multiple Listing Service (MLS), for northern California. MLSListings is where real estate property listings originate, as the authorized trading platform for real estate professionals. Our customers are REALTORS®, brokers and agents throughout northern California. We specialize in the counties of Monterey, San Benito, San Mateo, Santa Clara and Santa Cruz. Approximately 16,000 real estate professionals in over 6,000 firms representing 28,000 square miles conduct business utilizing our MLS platform. Because their listings originate with us, our real estate data is the most up-to-date, refreshes every five minutes, and is the most accurate available to buyers, sellers and those seeking real estate information.
i According to comScore Media Metrix Real Estate Category Ranking by Unique Visitors, April 2014, US Data
SOURCE Zillow, Inc.