Motorola and Apple Launch the World's First Mobile Phone with iTunes

Motorola ROKR Available to Consumers Throughout Europe, North America, North

Asia and Southeast Asia

Sep 07, 2005, 01:00 ET from Motorola, Inc.

    SCHAUMBURG, Ill. and CUPERTINO, Calif., Sept. 7 /PRNewswire-FirstCall/ --
 Motorola, Inc. (NYSE:   MOT) and Apple today announced the availability of the
 world's first mobile phone with iTunes, enabling music lovers to transfer up
 to 100 of their favorite songs from the iTunes jukebox on their Mac or PC to
 their mobile phone*. The Motorola ROKR features easy-to-use menus, simple
 navigation and playback, and the ability to simply switch from listening to
 music to talking on the phone and back again with the push of a dedicated
 music key.
     The new Motorola ROKR (pronounced "Rocker") is available in the following
      -- U.S. - today, exclusively with Cingular
      -- U.K. - available first with Carphone Warehouse, expected in
         mid-September and then with O2, followed by Orange, Virgin Mobile, BT
         Mobile and other top retailers through September and October
      -- France - expected to be available by late September through key
      -- Italy - expected to be available by late September through key
      -- Germany - expected to be available through distributor and operator
         channels in 2H 05
      -- Canada - expected to be available in mid- to late-September with
         Rogers Wireless
      -- Hong Kong - expected to be available by late September through
         multiple retail outlets and operator channels
      -- Australia, Singapore and the Philippines - expected to be available
         late September through early October through retail and operator
      -- Argentina, Brazil, Mexico and other markets throughout the world -
         expected to be available in the fourth quarter
     "The Motorola ROKR represents the ultimate convergence of mobile
 communications and music," said Ed Zander, chairman and CEO of Motorola.
 "Fusing iTunes with your always-with-you mobile phone, we're revolutionizing
 the way the world experiences mobile self-expression and entertainment."
     "We've worked closely with Motorola to deliver the world's best music
 experience on a mobile phone," said Eddy Cue, vice president of iTunes. "We're
 also thrilled to be working with some of the largest wireless carriers in the
 world to bring this pioneering phone to market."
     The Motorola ROKR features a color display for viewing album art, dual
 built-in stereo speakers and stereo headphones that also serve as a mobile
 headset with microphone. Music fans can randomly autofill or manually fill the
 mobile phone with playlists of their favorite music, audiobooks and Podcasts
 from their iTunes library via a USB connection. The Motorola ROKR pauses music
 automatically when users take a call and offers the ability to listen to music
 while checking messages** or snapping a photo.
     Pricing and Availability
     For more information on product availability and pricing in each market,
 please visit . iTunes for Mac and Windows includes
 the iTunes Music Store and is available as a free download from . Purchase and download of songs from the iTunes
 Music Store for Mac or Windows requires a valid credit card with a billing
 address in the country of purchase.
     About Motorola
     Motorola pioneered mobile technology in the 1930s with car radios and
 public safety radio networks, and space-to-earth communication for the Apollo
 program. In the 1980s, Motorola revolutionized personalized communications
 with the first commercial handheld cellular phone. Today, its new smart
 devices, networks, and software are making communications not just mobile, but
 seamless. Continuously redefining "the device formerly known as the mobile
 phone," Motorola also leads the industry in design, with award-winning
 products like the iconic RAZR. Motorola had sales of U.S. $31.3 billion in
 2004. For more information, please visit .
     About Apple
     Apple ignited the personal computer revolution in the 1970s with the
 Apple II and reinvented the personal computer in the 1980s with the Macintosh.
 Today, Apple continues to lead the industry in innovation with its award-
 winning desktop and notebook computers, OS X operating system, and iLife and
 professional applications. Apple is also spearheading the digital music
 revolution with its iPod portable music players and iTunes online music store.
     B-roll available at:
     *Total storage capacity is limited by number of songs. Storage capacity is
 approximate and based on four minutes per song and 128Kbps AAC encoding.
     **Network and/or SIM card dependent feature, not available in all areas.
 Airtime, data charges, and/or additional charges may apply.
     Motorola and the Stylized M logo are registered in the U.S. Patent and
 Trademark Office. All other product or service names are the property of their
 respective owners. Mac and iTunes are trademarks of Apple Computer, Inc.,
 registered in the U.S. and other countries. Windows is a registered trademark
 of Microsoft Corporation.

SOURCE Motorola, Inc.