SEATTLE, Oct. 1 /PRNewswire-FirstCall/ -- Getty Images, Inc. (NYSE:
GYI), the world's leading creator and distributor of visual content, today
announced the launch of Soundtrack, a new music licensing service,
available at http://www.gettyimages.com/music. Soundtrack, developed by
recently acquired Pump Audio, the leader in music licensing, gives
customers direct access to more than 20,000 original tracks by some of the
world's best independent artists and bands for use in broadcast and film
production, advertising and other media projects.
"Getty Images is now the unprecedented destination for digital
content," said Jonathan Klein, CEO and co-founder of Getty Images. "Our
customers represent a variety of industries and they want quick and easy
access to digital media -- imagery, footage and music -- that can be used
in a myriad of ways. When we acquired Pump Audio in June, we made a
commitment to develop dynamic and nimble new music platforms and tools
which meet the growing content needs of our customers. The launch of
Soundtrack is just the beginning of that strategy."
Whether the project is for a top-tier advertising agency, or a blogger
wanting to add sound to a Web-based slide show, Soundtrack enables creative
and editorial professionals to create elegant and sophisticated projects
with assets collected from a single, unique source.
"As leaders in music programming, we're always looking for the best
original music to accompany our programs," said Mika Salmi, president of
global digital media at MTV Networks. "Pump Audio has provided us with
fresh sounds that always hit the mark for whatever our music needs, just as
Getty Images has provided creative photography and footage. Now we can take
advantage of an integrated digital media solution."
"Our Soundtrack tool was designed to make the process of discovering
and licensing great music as easy and enjoyable as possible," said Pump
Audio CEO, Steve Ellis. "For creative and editorial professionals at every
level, it's all about finding the right song for their work. Our customers,
such as MTV, BBC, Discovery and New Line Cinemas, expect great music and
now they can get it without any of the headaches."
Pump Audio artists are being appropriately recognized and compensated
for their work and Getty Images will be constantly expanding its music
platform to create new revenue and promotional opportunities for every tier
of music owner. In addition to its independent music catalog, Getty Images
will soon be expanding its music offering to include a wide range of
branded music partners including major labels and publishers.
About Getty Images
Getty Images is the world's leading creator and distributor of visual
content and the first place creative professionals turn to discover,
purchase and manage imagery. The company's award-winning photographers and
imagery help customers create inspiring work which appears every day in the
world's most influential newspapers, magazines, advertising campaigns,
films, television programs, books and Web sites. Headquartered in Seattle,
WA and serving customers in more than 100 countries, Getty Images believes
in the power of imagery to drive positive change, educate, inform, and
entertain. Visit Getty Images at http://www.gettyimages.com.
For more information, please contact:
Cara Jacobson, Edelman Seattle, 206-268-2203, firstname.lastname@example.org
Bridget Russel, Getty Images, 206-925-6405,
SOURCE Getty Images, Inc.