MyPRGenie Partners with PR Newswire to License Database of Over 500,000 Global Media Contacts
Agreement Extends Reach and Power of MyPRGenie's Proprietary, Innovative
Web 2.0 Publicity Engine
NEW YORK, Sept. 9 /PRNewswire/ -- MyPRGenie Inc., the first interactive, social media-based PR delivery platform, today announced a deal that allows its customers to have access to PR Newswire's proprietary, real-time database of more than 500,000 global media contacts. A number of companies have news that needs to be heard -- by clients, partners, reporters, bloggers, key influencers and others -- yet they can't afford to spend a lot of time or money. With MyPRGenie, companies and PR professionals now can access all of the tools they need for a successful PR campaign: a centralized platform to manage their communications, a comprehensive database of media contacts, e-mail and online press release distribution, and the ability to build interactive relationships with their audiences, including the media. "Companies today need an effective and affordable way to access media. Our partnership with PR Newswire allows our users to access over 500,000 global media contacts and build connections with key reporters through direct, one-on-one interaction via our user-generated social professional networks," says Miranda Tan, CEO of MyPRGenie. "At MyPRGenie, we leverage the latest technology to streamline the PR process." "Our publicity engine, now powered by Web 2.0 social networking technology, is already a formidable tool in leveraging technology for better public relations," said Hassan Miah, chairman of MyPRGenie. "This agreement adds tremendous value to our services because it means that our clients can tap an up-to-date, sizable and global database which can be customized to the specific needs of any media relations campaign, regardless of whether it's carried out by in-house public relations counsel or outside firms. This is just the latest in a series of developments whereby MyPRGenie delivers added value and terrific results at a reasonable, scalable cost." ABOUT PR NEWSWIRE PR Newswire Association LLC (http://www.prnewswire.com) provides electronic distribution, targeting, measurement and broadcast services on behalf of tens of thousands of corporate, government, association, labor, non-profit, and other customers worldwide. Using PR Newswire, these organizations reach a variety of critical audiences including the news media, the investment community, government decision-makers, and the general public with their up-to-the-minute, full-text news developments. Established in 1954, PR Newswire has offices in 14 countries and routinely sends its customers' news to outlets in more than 170 countries and in more than 40 languages. Utilizing the latest in communications technology, PR Newswire content is considered a mainstay among news reporters, investors and individuals who seek breaking news from the source. PR Newswire's leading services include ProfNet(SM), eWatch(TM), MEDIAtlas(TM), Search Engine Optimization, MediaRoom, MediaSense(TM), MultiVu(TM), U.S. Newswire, the preeminent policy newswire in the industry, Vintage Filings, the fastest growing Edgar filing company, and Hispanic PR Wire, LatinClips and Hispanic Digital Network, the foremost Hispanic communications services. PR Newswire is a subsidiary of United Business Media Limited of London. ABOUT MYPRGENIE MyPRGenie (http://www.myprgenie.com) is a PR delivery system that redefines the concept of 'public relations.' We help businesses manage their entire communications effort from a single platform. With our easy-to-use, intuitive web interface, we enable businesses to communicate and interact with their many direct and indirect stakeholder audiences, including employees, customers, end users, media, influencers, investors and the community-at- large. MyPRGenie ensures that your communications and PR efforts are efficient, transparent and measurable through features such as real-time tracking. MyPRGenie was developed by people with deep backgrounds in PR, marketing, business, and software technology, who understand how much more robust the practice of public relations can be. By connecting storytellers directly with storywriters, and enabling businesses to easily interact with all key stakeholder audiences, MyPRGenie is creating a democratic, efficient, 360 degree communications platform for the 21st century marketplace.
For more information, please contact: MyPRGenie, Inc. Miranda Tan 212-807-8300 ext.118 firstname.lastname@example.org
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