NASA's Kennedy Space Center Visitor Complex Set to Go Vertical with Shuttle Launch Experience

Countdown Begins: Unprecedented $60 Million Shuttle Ride Soon to Blast Off

Apr 04, 2007, 01:00 ET from Kennedy Space Center Visitor Complex

    KENNEDY SPACE CENTER, Fla., April 4 /PRNewswire/ -- It's 3...2...1...
 as NASA's Visitor Complex at Kennedy Space Center announces the Memorial
 Day weekend opening of Shuttle Launch Experience. This authentic $60
 million launch simulation will open May 25, 2007, taking visitors on their
 own journey of the space shuttle's voyage to Earth's orbit. Under the
 guidance of NASA and veteran space shuttle astronauts, this unprecedented
 experience duplicates the sights, sounds and sensations of launching into
 space fully vertical in launch mode position.
     Shuttle Launch Experience, three years in the making, will take
 visitors through the sensations of launching into Earth's orbit from the
 birthplace of U.S. space exploration -- Kennedy Space Center. A team of
 astronauts, NASA experts and renowned attraction designers conceived this
 authentic ride experience, deploying sophisticated motion technology,
 special effects seats and high fidelity visual and audio presentations.
     "Shuttle Launch Experience will forge a lasting impression for
 everyone, especially those who have seen the power of a shuttle launch and
 imagined the adventure of flying in the most complex machine ever made,"
 said Daniel LeBlanc, Chief Operating Officer of Kennedy Space Center
 Visitor Complex. "Not only will guests experience the thrill of launching
 into space, they will marvel at the view of Earth from space, through
 state-of-the-art technology."
     Shuttle Launch Experience combines the detailed accounts of astronaut
 experiences with the expertise of premiere design engineers to produce a
 ride unique to theme parks around the world. The attraction's technical
 highlights include authentic simulation of the space shuttle's eight and a
 half minute launch into orbit, custom-designed crew pods with unprecedented
 vertical range, high-definition audiovisual effects, and advanced seating
 effects to maximize the reality of the experience.
     The journey begins as visitors enter the Shuttle Launch Simulation
 Facility, architecturally inspired by space shuttle facilities at Kennedy
 Space Center. As visitors ascend along the gantry, astronaut testimonials
 set the stage for what is to come. Entering the heart of shuttle operations
 for the pre-launch briefing, crew members are guided by veteran Shuttle
 Commander Charlie Bolden as he takes them step-by-step through the launch
 sequence. They then enter the crew pod in the shuttle's cargo bay and strap
 in for launch. For the next five minutes, the pod's 44 passengers see, feel
 and live the trip to 17,500 mph. As the shuttle bay doors open, what
 follows is a breathtaking view of Earth seldom seen in the first person.
     A team of attraction experts have designed and engineered Shuttle
 Launch Experience into the most realistic launch simulation ever created.
 Shuttle Launch Experience is designed by BRC Imagination Arts, who also
 designed the Visitor Complex's Apollo/Saturn V Center which opened in 1997.
 BRPH Companies Inc. serves as the architect and construction manager. The
 crew pod simulator fabrication is by Oceaneering. The ride concept designer
 and engineer is The Wheel Thing, Inc. Technomedia Solutions is providing
 audio, visual and show control. HW Davis Construction is the general
 contractor of the facility.
     About Kennedy Space Center Visitor Complex
     Inspired by real NASA initiatives and fueled by the human spirit,
 Kennedy Space Center Visitor Complex is charting a new course to bring
 far-reaching NASA exploration events and triumphs to visitors -- up close
 and personal. The journey takes NASA's space exploration story to the next
 level through new technology and interactive experiences.
     Kennedy Space Center Visitor Complex has been operated by Delaware
 North Companies Parks & Resorts on behalf of NASA since 1995. More than 1.4
 million visitors annually tour Kennedy Space Center Visitor Complex, the
 gateway to a working space center and one of Florida's most popular
 destinations. Admission includes inspiring tours venturing deep into NASA's
 spaceport facilities, daily Astronaut Encounters, towering rockets, IMAX(R)
 space films and the U.S. Astronaut Hall of Fame(R).
     For more information, call 321-449-4444 or visit

SOURCE Kennedy Space Center Visitor Complex