LAS VEGAS and CHICAGO, Jan. 8 /PRNewswire/ -- (CES Booth #6011) --
NAVIGON Inc., the leading navigation software provider, today announced a
strategic partnership with Zagat Survey to enhance the comprehensive point
of interest (POI) information available on products directed by NAVIGON's
MobileNavigator (MN) Premium(TM) software. As the world's leading provider
of consumer survey-based dining, travel and leisure information, Zagat
content will help consumers make smart, immediate decisions that fit their
Turn-by-turn driving directions, packaged with the most comprehensive
listings available for personal navigation devices (PND), make this
partnership an important industry first. Millions of consumers worldwide
rely on Zagat Survey's ratings and reviews to make informed destination
choices, and integrated with products Directed by NAVIGON, makes this best
selling content even more accessible in the context of real-time travel.
"Zagat Survey aims to make our content available to consumers via every
platform and technology they may find useful," said Nina Zagat, co-founder
of Zagat Survey. "The NAVIGON partnership is another important step towards
our goal of delivering trusted, reliable information to consumers when they
want it and how they want it."
The five destination guides NAVIGON plans to incorporate into its MN
Premium software include Zagat Survey's Top U.S. Hotels, Resorts and Spas,
America's Top Restaurants, America's Top Golf Courses, and Nightlife in 70+
US Cities/Locales. Combined, these guides offer recommendations for nearly
25,000 top destinations across America in the familiar Zagat format.
"We are excited to introduce the Zagat information into products
Directed by NAVIGON," said Andreas Hecht, NAVIGON's General Manager for the
Americas. "Offering rich leisure and lifestyle information to consumers in
some of the most popular cities in North America will provide additional
value and differentiation to NAVIGON's roster of PND manufacturers, as well
as offer a greater navigation experience for consumers."
Zagat information will be available first on the new P'9611 by Porsche
Design Group, a best-in-class portable navigation device for the
discriminating consumer. By Summer 2007, NAVIGON will begin incorporating
Zagat content across the portfolio of devices that leverage the company's
MN Premium solution.
About Zagat Survey, LLC
Zagat Survey is the world's leading provider of consumer survey-based
leisure content. With more than 250,000 surveyors, Zagat Survey rates and
reviews restaurants, hotels, nightlife, movies, music, golf, shopping and a
range of other entertainment categories. Zagat content is available in
print, on the Web, on the Palm and Windows Mobile operating systems, on
BlackBerry, on mobile phones, and on TV. For more information, visit
NAVIGON creates navigation software solutions for some of the world's
best-known brands in consumer electronics. NAVIGON makes the software that
drives navigation products from Sony, Delphi, Fujitsu-Siemens, and more.
Founded in Germany in 1991, NAVIGON invented the world's first mobile GPS
navigation product-and consistently breaks new ground with its
award-winning MobileNavigator line of navigation software. NAVIGON is
headquartered in Hamburg, Germany; NAVIGON USA headquarters are in Chicago,
Illinois. For more information, visit http://www.navigonusa.com .