Network Operator Monetization Strategies: Leveraging New Sources of Revenue
NEW YORK, Feb. 9, 2012 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:
Network Operator Monetization Strategies: Leveraging New Sources of Revenue
Overview:
Arguably, the cellular communications marketplace has reached a point of saturation in terms of customer acquisition. Network operators are increasingly reliant upon cannibalizing customers from each other and growing revenue from non-voice communications. There are many other potential areas for driving revenue growth and improved profitability including:
-Subscriber data mining and management
-Leveraging presence and location determination
-Value-added Service (VAS) applications and content
-Working with third party application and content providers
-Mobile advertising, commerce, stored value and subsidized services
-Expanding the scope of Machine-to-Machine (M2M) communications
-Leveraging network improvements such as Self Organizing Networks (SON)
-Provide Free-to-End-user (FTEU) applications and services paid by third parties
This research evaluates opportunities for network operators to grow revenue from new sources including mobile Value Added Services (VAS) applications. The report analyzes many other revenue potential areas including subscriber data management, working with third party sources such as mobile marketing and mobile commerce companies, improving margins through better network management such as Self Organizing Networks (SON), and more.
Target Audience:
-Mobile network operators
-OSS/BSS solution providers
-Software and application developers
-Content and applications Aggregators
-Mobile marketing and advertising companies
-Telecommunications infrastructure Providers
Keywords:
Network Operator Monetization, Carrier Monetization, Carrier Revenue Growth Strategies, Network Operator Revenue Growth, Carrier Profitability
Table of Contents:
EXECUTIVE SUMMARY 6
INTRODUCTION 8
1.1 MOBILE APPLICATION STORE AND ITS POTENTIAL REVENUES FOR MOBILE OPERATORS 12
1.1.1 CONCLUSION 18
MOBILE PAYMENT AND ITS POTENTIALS FOR OPERATORS TO MAKE PROFIT 21
1.1.2 MOBILE PAYMENT SYSTEMS 21
1.1.3 CURRENT M-PAYMENT MARKET 23
1.1.1 MONEY TRANSFERS 25
1.1.2 M-BANKING ECO-SYSTEM 26
1.1.3 MOBILE WALLETS 28
1.1.4 COMPARISON BETWEEN CURRENT WALLET SYSTEMS 40
1.1.5 ADVANTAGES OF THE M-PAYMENTS SYSTEMS 41
MOBILE COMMERCE AND ITS PROFIT FOR OPERATORS 43
1.1.6 FACTORS TO AFFECT THE M-COMMERCE INDUSTRY 50
1.1.7 THE FUTURE OF M-COMMERCE 52
1.1.8 M-COMMERCE FUTURE TRENDS 54
1.1.9 M-COMMERCE CHALLENGES 55
1.1.10 CONCLUSION 59
MOBILE NETWORK MANAGEMENT: WAYS TO INCREASE PROFITS 61
1.1.11 NETWORK MANAGEMENT FUNCTIONALITY 64
1.1.12 MOBILE NETWORK MANAGEMENT METHODS 66
1.1.13 SIMPLE NETWORK MANAGEMENT PROTOCOL (SNMP) 67
1.1.14 OTHER NETWORK MANAGEMENT PROTOCOLS 67
1.1.15 MANAGING INTERNET PROTOCOL FOR MOBILES 68
1.1.16 CASE STUDY: HOW TO MANAGE NETWORKS TO INCREASE PROFITS 69
1.1.17 CORE DIAMETER NETWORKS MANAGEMENT 71
1.1.18 SUBSCRIBER DATA MANAGEMENT 72
1.1.19 POLICY MANAGEMENT 72
MOBILE MARKETING AND ADVERTISING 76
1.2 MOBILE ADVERTISING METHODS 77
1.2.1 MESSAGING SERVICES 77
1.2.2 BUSINESS ON THE GO APPLICATIONS 79
1.3 THE SECURE AUTHENTICATION INFRASTRUCTURE FOR MOBILE USERS 80
1.4 DIFFERENT SECURED CONNECTIONS 82
1.4.1 AUTHENTICATION 82
1.4.2 ACCESS RIGHTS 83
1.4.3 PAYMENT CREDENTIALS 83
1.4.4 PRIVACY OF COMMUNICATION 84
1.4.5 INTEGRITY OF MESSAGE EXCHANGES 84
1.4.6 ANONYMITY 84
1.5 AUTHENTICATION METHODS AND PROTOCOLS FOR BUSINESS ON THE GO CONCEPT 84
1.5.1 SYMMETRIC AUTHENTICATION 85
1.5.2 ASYMMETRIC AUTHENTICATION, 86
1.5.3 AUTHENTICATION BASED ON BIOMETRIC INFORMATION 86
1.5.4 REQUIREMENTS FOR MOBILE INTERNET (BUSINESS ON THE GO) AUTHENTICATION 87
1.5.5 PASSWORD-BASED AUTHENTICATION WITH SUPPORT FOR PUBLIC KEY TECHNOLOGY 88
1.5.6 PROTOCOL DESCRIPTION 90
1.5.7 VERIFICATION OF THE AUTHENTICATION REQUIREMENTS 94
1.5.8 SYMMETRIC CRYPTOGRAPHY (SIM-BASED AUTHENTICATION) 94
1.6 PUBLIC KEY CRYPTOGRAPHY 96
1.6.1 DIGITAL SIGNATURES 97
1.6.2 CERTIFICATE AUTHORITIES 98
1.6.3 HOW TO COMBINE BOTH PUBLIC AND SECRET KEY CRYPTOGRAPHY 99
1.6.4 AUTHENTICATION CODES 99
1.6.5 WAP SECURITY (WIM MODULE) 100
1.7 NEW VALUE ADDED SERVICES TO BE USED 101
1.7.1 TRACKING SALES AND CONTROLLING THE COMPANIES RESOURCES 102
PRIVACY AND SECURITY OF M-BANKING AND HOW TO INCREASE PROFITS THROUGH NFC PAYMENTS AND NFC MARKETING 105
1.7.2 NFC USAGE AND APPLICATIONS 106
1.7.3 NFC ANALYSIS (WHERE IS THE PROFIT?) 112
1.7.4 SECURITY OF THE NFC AND ITS PAYMENT SYSTEMS 113
1.7.5 ATTACKS ON NFC SECURITY 120
1.7.6 USING NFC AS SECURE KEY STORAGE 121
DATA MINING AND MANAGEMENT IN TELECOMMUNICATIONS 123
1.7.7 DATA MINING TOOLS AND TECHNIQUES 124
1.7.8 THE PERFORMANCE OF DATA MINING TECHNIQUES WHEN APPLIED TO CHURN PREDICTION 126
1.7.9 DATA MINING FOR CALLS 126
1.7.10 DATA MINING IN DATA NETWORKS 127
1.7.11 DATA MINING IN CUSTOMERS DATA AND ITS PRIVACY 127
NEW VALUE ADDED SERVICES APPLICATION FOR THE 4G AND LTE ERA 129
1.8 E-GOVERNMENT 129
1.8.1 MOBILE APPLICATIONS FOR THE GOVERNMENT 130
1.8.2 THE FUTURE OF E-GOVERNMENT CONCEPT 132
1.8.3 E-GOVERNMENT TO MOBILE GOVERNMENT (GOVERNMENT ON GO CONCEPT) 132
1.8.4 THE RETURN ON THE INVESTMENT OF THE MOBILE GOVERNMENT 133
1.8.5 THE USE OF TELECOMMUNICATION IN PUBLIC SERVICE APPLICATIONS 135
1.8.6 CASE STUDY: HOW TELECOMMUNICATION CAN SAVE COSTS FOR THE GOVERNMENTS AND MAKE PROFITS 135
1.8.7 THE EFFECT ON THE ECONOMY AND THE ROI 137
1.8.8 CELL BROADCAST SERVICE (CBS) 137
1.8.9 CELLTICK 138
1.8.10 (MMS) MULTIMEDIA MESSAGING SERVICE 138
1.8.11 MOZAT 141
1.8.12 ANNY WAY MMS 141
1.8.13 UNIFIED MESSAGING 141
1.8.14 CYCOS AG 143
1.9 AUGMENTED REALITY 146
1.9.1 INTRODUCTION 146
1.9.2 AR 3D APPLICATIONS 148
1.9.3 TRACKING USER'S POSITION 150
1.9.4 QR CODES 152
1.9.5 MOBILE SYSTEMS IN AR 153
1.9.6 COLLABORATIVE APPLICATIONS 157
1.9.7 AUGMENTED REALITY CHALLENGES 158
1.9.8 AR APPLICATIONS 160
1.9.9 AR IN TOURISM 161
1.9.10 AR AND FACE RECOGNITION 162
1.9.11 CASE STUDY: HOW MOBILE CAN BENEFIT FROM AUGMENTED REALITY 162
1.10 WEB 2.0 AND SOCIAL SOFTWARE 163
1.10.1 LOCATION-BASED SERVICE IN AR 163
1.10.2 CONCLUSION 163
THE CURRENT CHALLENGES FACING THE TELECOMMUNICATION INDUSTRY AND THE IMPACT OF MOBILE VALUE ADDED SERVICES ON THE MARKET 165
LTE BENEFITS FOR THE MOBILE OPERATORS 167
1.10.3 KEY SERVICE ADVANCES 171
1.10.4 DEVICES DEVELOPMENTS 173
1.10.5 NETWORK INTERFACES 173
1.10.6 MOBILE INTERFACES 174
1.10.7 HIGH-PERFORMANCE BROADBAND SYSTEMS STRATEGIES 175
1.10.8 EDGE/HSPA/LTE FEATURES 177
1.10.9 ADOPTION OF TECHNOLOGIES TO 2030 178
1.10.10 MIGRATION FROM THE CURRENT NETWORKS TO LTE STRATEGIES 179
1.11 FUTURE TRENDS 181
1.12 EVOLUTION OF THE TELECOMMUNICATION INDUSTRY TO 2016 182
1.13 FUTURE TECHNOLOGIES FOR A UNIVERSAL RADIO ENVIRONMENT 183
1.14 FUTURE TECHNOLOGIES FOR A UNIVERSAL RADIO ENVIRONMENT TDD SYSTEM 184
1.15 FEATURES OF FUTURE TDD SYSTEM 185
1.16 CHALLENGES OF THE TDD SYSTEM 185
1.17 THE UPCOMING TECHNOLOGY OF TDD SYSTEM 186
1.18 TDD TOPOLOGY 186
1.19 RADIO ACCESS NETWORK (RAN) 187
1.19.1 CONTROL PLANE AND USER PLANE 187
1.20 PEAK DATA RATE 188
1.21 MULTIPLE ACCESS METHODS 188
1.21.1 OFDM MODULATION 189
1.21.2 RANDOM ACCESS PROCEDURE 189
SELF ORGANIZING NETWORKS 192
1.22 INTRODUCTION 192
1.23 ARCHITECTURE OF SON 192
1.23.1 IEEE 802.16 194
1.23.2 NGMN STANDARDS FOR SON 194
1.23.3 SON CATEGORIES AND CASES 194
1.23.4 DISTRIBUTED/SELF-ORGANIZING (DSO) 195
1.23.5 COOPERATIVE RELAYING (CR) IN SON 196
1.23.6 FEEDBACK OVERHEAD IN SON 196
1.23.7 CODEBOOK-BASED PRE-CODING IN SON 197
1.23.8 FEEDBACK DELAY IN SON 197
1.24 INSTALLING SON 197
1.25 STAGES OF INSTALLING SON 198
1.25.1 SELF CONFIGURATION 198
1.25.2 SELF OPTIMIZATION 198
1.25.3 SELF HEALING 199
1.25.4 PROBLEMS WITH SELF HEALING 199
1.25.5 INSTALLING PHASES 199
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Wireless Technology Industry: Network Operator Monetization Strategies: Leveraging New Sources of Revenue
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