New Cloudwords OneReview Capabilities Further Accelerate Go-To-Market Timelines for Marketing to Global Audiences

New capabilities deliver translation workflow enhancements for improved speed and quality of multilingual content, further modernizing the localization process.

Mar 17, 2016, 09:10 ET from Cloudwords

SAN FRANCISCO, March 17, 2016 /PRNewswire/ -- Cloudwords announced new capabilities for OneReview, the platform's next generation collaborative review and editing tool, to speed global go-to-market timelines and improve the quality of multilingual marketing assets. OneReview is designed to further enhance, simplify and accelerate the translation review process by enabling marketers, localization managers, translators, reviewers, and other collaborators to easily review and edit translated content created for multilingual marketing efforts.

"Cloudwords continues to innovate to meet the needs of global organizations who value the use of technology to accelerate content localization to reach global revenue and growth objectives," said Scott Yancey, CEO of Cloudwords. "Cloudwords' platform bridges the needs of marketers tasked with delivering increasing amounts of localized content under tight timelines to meet product and campaign launch deadlines worldwide, with the needs of translators and reviewers who are responsible for ensuring high quality, professionally translated content. By delivering advanced features like OneReview, we're further modernizing a process that has for too long been time-consuming and tedious."

Designed to further eliminate review process delays, speed the translation workflow and improve overall quality of translated marketing assets, OneReview's newest features include enhanced Side-by-Side Review capabilities, Quality Metrics, and an updated UX, among other features. Unlike other solutions, OneReview is compatible with all content types and systems, making it the most extensive solution in the industry. OneReview's new features are available to all users across all Cloudwords integrations and platform editions.

Side-by-Side Review

The enhanced Side-by-Side Review feature now enables all reviewers to view campaign asset source text and its translation in its final layout, such as emails, web and land pages, social media, and advertising content, side by side so they can be reviewed simultaneously and see how translation copy changes impact the layout. Reviewers are able to approve text or enter suggested edits, and make copy changes from within the shared interface. With Side-by-Side review, marketing managers can quickly assess whether corporate branding and messaging are correct and ensure the quality of the overall layout post translation.

Quality Metrics

Reviewers are now able to tag edits by severity and error type for translation quality measurement and benchmarking. Based on TAUS industry standards, tagging edits and errors further increases brand consistency, accuracy of messaging and terminology, and overall quality of localized content.

For Cloudwords' enterprise customers, Cloudwords introduced OneReview Dashboard, a new platform feature designed to provide managers and stakeholders with a real-time, high-level view of the translation review process and metrics for all projects across all markets and languages. Project managers are able to track the progress of all projects, as well as quality of content to ensure go-to-market timelines will be achieved, and take steps to keep projects moving as needed.

Cloudwords will demonstrate its Global Content Hub, new OneReview features and its Cloudwords for Adobe Experience Manager solution at Adobe Summit 2016 in Las Vegas, March 21-24. To learn more, visit Cloudwords booth #10 in the Innovation Showcase on the exhibit floor at Adobe Summit, online at www.cloudwords.com, and follow the Cloudwords Blog.

About Cloudwords

Cloudwords is a Global Go-to-Market Hub that enables companies to better execute business worldwide, dramatically reducing the cost, complexity and turnaround time required for the localization of all content across the enterprise. Cloudwords' cloud-based software empowers organizations to go global faster, engage multilingual audiences more efficiently, and generate increased demand and revenue in less time. Delivering strategic integration capabilities for all leading marketing automation and content management systems, Cloudwords is an integral partner in the localization process for Fortune 500 and Global 2000 companies worldwide, including Honeywell, Marketo, McDonald's and Verisign. Headquartered in San Francisco, Cloudwords is backed by Storm Ventures and Cloud computing visionaries such as Marc Benioff, founder of salesforce.com. Visit www.cloudwords.com for more information and join the global conversation on Twitter @CloudwordsInc.

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SOURCE Cloudwords



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