New Hope Natural Media Deputy Editor Jessica Rubino named one of min's Rising Stars
NEW YORK, Nov. 20, 2013 /PRNewswire/ -- Deputy Editor Jessica Rubino of Penton's New Hope Natural Media has been selected as one of min's Rising Stars. The awards honor media leaders under age 30 who have taken on new challenges or have made a huge impact in the industry within the past year.
Rubino has been recognized as a standout individual and team player who has proven her ability to produce content for both consumer and business-to-business audiences through print, digital, video and event platforms. In her role as the lead content liaison to the advertising sales team, she has driven revenue by forging content marketing partnerships with clients.
According to New Hope's Senior Director of Content and Insights Carlotta Mast, "Jessica personifies the idea of the 'new editor' who is able to maintain editorial integrity while developing strategic partnerships to identify and our clients' needs for content marketing strategies. In 2013 alone, Rubino conceptualized, sold, project-managed and launched New Hope's first digitally based sponsored-content packages with various corporate partners. This created new revenue streams, while simultaneously furthering the goals of like-minded health-and-wellness businesses."
In addition, as the lead beauty editor for New Hope, Rubino has become an industry-recognized expert within the growing natural beauty industry. She was also responsible for planning and implementing the launch of DeliciousLiving.com, New Hope's website for health and website enthusiasts, as well as supervising the site's social media efforts.
About New Hope Natural Media
New Hope Natural Media, a division of Penton, is the leading media resource and information provider for the natural, organic and healthy products industry, with print, in-person/event, and e-business products and services.
For millions of business owners and decision-makers, Penton makes the difference every day. We engage our professional users by providing actionable ideas and insights, data and workflow tools, community and networking, both in person and virtually, all with deep relevance to their specific industries. We then activate this engagement by connecting users with tens of thousands of targeted providers of products and services to help drive business growth. Learn more about our company at www.penton.com.