NEW iPhone App, Flick a Trade, reinvents financial trading experience - making it engaging, interactive, social and fun
LONDON, July 3, 2013 /PRNewswire-iReach/ -- Every day millions of people try their luck at casino tables, bet on sporting events and play chance games online—all of which offer worse odds of winning than trading. Financial trading, though, presents considerable barriers to entry: Would-be market participants need access via brokers, banks or retail trading firms; they need knowledge about how markets move and how to benefit from those shifts; and they need not insignificant amounts of disposable time and cash. Because of these barriers, trading is like a thrilling roller coaster that many people just aren't tall enough to ride.
Enter Flick a Trade (www.flickatrade.com)—a reality game that offers all the excitement of the financial fair ground without any of the risk. The game is designed to be intuitive and fun so that complete novices are up and trading with fantasy funds within minutes. Beginners and pros alike enjoy fast access to 70+ live markets—commodities, indices or currencies—24/5. They can play anywhere from their smart phone, using simple, familiar gestures—drag and drop, pinch and zoom, fold and tap, swipe and flick—to create watch lists, interact with charts and place trades.
This new iPhone release is a complete remake of Flick a Trade's previous app, which was launched as a limited beta six months ago and attracted players from more than 150 countries. New Android and iPad versions will follow shortly.
Flick a Trade is very much a game—with engaging, innovative graphics and sounds, various levels of play, leader boards and challenge rounds—but it is very real at the same time. It is the only trading game built specifically for mobile that uses live streaming market data. And it is the only game powered by a high speed, highly available, exponentially scalable, cloud-based trading platform on par with what's currently available to professionals. As such, it represents an all-new kind of reality game—one that lets people play in the real world, not some facsimile of it, gaining real benefits through their play.
The object of Flick a Trade is simple: Make as much funny money as possible during a set timeframe, from five minutes to a full day. Flick a Trade players view and select markets via the game's novel folding tile interface. Players can access Fantasy Markets—snapshots of real historical data—for practice or jump into live market action.
Flick a Traders watch their markets by toggling between fully interactive charts that provide trade plots and average price indicators, plus the ability to scroll or pinch zoom in/out to see different time periods. The game's custom trend signals indicate a market's current direction. If players think the market is moving up, they flick up to buy. Alternatively, they flick down to sell. To get out at any time, they can double tap and flick to dump their positions. Players may place up to 20 trades in one direction per market per game.
Players can create an unlimited number of portfolios, on demand, by starting new games, resetting and cashing out of existing games. They can play solo or with other people, and share performance statistics seamlessly on major social networks. They can also exchange strategies and insights, challenge friends and be part of a growing community of mobile Flick a Traders.
"Flick a Trade removes real barriers—in terms of knowledge, experience, access and available funds—for a whole new group of would-be market participants," says Kerem Ozelli, CEO of Cygnecode Ltd, developers of Flick a Trade. "We wanted to redefine how people interact with the markets. Mobile is the main point of access and games are the preferred format."
Cygnecode is a London (UK) based technology company with offices in Vienna, Austria and Dresden, Germany. They are an experienced team of finance, technology, design and media professionals who have worked together—across borders, across disciplines, across corporations—for many years. They develop trading games and gamified trading applications. "Our core mission is to make personal finance more intuitive, transparent, engaging and fun," Ozelli explains.
To view this video on YouTube, please visit: http://www.youtube.com/watch?v=F-D9FvDmdwY
Media Contact: Kerem Ozelli, Cygnecode Ltd., 44 20 7193 8426, firstname.lastname@example.org
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SOURCE Cygnecode Ltd.
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