New Management Team at The North Face Reflects Company's Stabilization

Aug 08, 2000, 01:00 ET from The North Face

    SAN LEANDRO, Calif., Aug. 8 /PRNewswire/ -- The North Face (Nasdaq:   TNFI),
 a subsidiary of VF Corporation (NYSE:   VFC), today announced changes in several
 key management positions, which are designed to support the company's
 turnaround strategy.
     Michael Egeck has been appointed vice president of RD&D and brand
 management. Most recently, Egeck was general manager at Columbia Sportswear
 where he was responsible for managing the company's sportswear division. As
 the most recent addition to The North Face management team, Egeck will help
 combine the efforts of the product development and marketing departments. "In
 joining The North Face management team, I have an incredible opportunity to
 promote the most highly technical and innovative outdoor exploration apparel,
 gear and footwear in this industry," explains Egeck.
     Egeck brings to The North Face over seventeen years of experience managing
 merchandising, design and operations in the apparel industry. Prior to his
 position with Columbia Sportswear, he was director of merchandising design and
 sales operations at Seattle Pacific Industries, Inc., a leading apparel
 wholesale company.
     The appointment of Egeck follows the appointment of Dan Templin as chief
 financial officer and the promotion of Steve Rendle to vice president of
 sales. Templin was formerly CFO at VF Knitwear for two years where he helped
 design the strategic business review that reestablished profitability and
 sales growth. Prior to his position at VF, Templin held senior positions in
 finance and operations for LVMH Moet Hennessey Louis Vuitton in New York and
 spent ten years at Nabisco Brands International. He has a Masters of Business
 Administration in Marketing and International Business from New York
 University and a Bachelor of Science in Accounting and Finance from Lehigh
 University. His financial business expertise and his familiarity with parent
 company VF Corporation will help Templin create a more precise business model
 tailored for the specific and current needs of The North Face.
     Since his promotion to VP of Sales, Rendle has taken over the management
 of the national sales team and The North Face sales accounts, and focused the
 company's sales and distribution strategy on The North Face core customers.
 Prior to his promotion, Rendle managed some of The North Face's largest
 accounts, including REI and Nordstrom. Having been affiliated with The North
 Face and its vendors for more than ten years, Rendle brings extensive industry
 and sales expertise to company.
     Karl Heinz Salzburger, president of The North Face, has been working with
 these new executives and with VF Corporation to ensure that the company's
 highly technical and expedition-based tradition will remain. During the three
 years proceeding his appointment to president, Salzburger was CEO of the
 company's European operations.
     "With the appointment of Mike and Dan and the promotion of Steve, our
 management team is equipped to promote growth, stability and The North Face's
 traditional exploration-based heritage," said Salzburger. "Mike brings his
 extensive knowledge of the outdoor retail and sportswear market, Dan his
 familiarity with VF's financial operations and Steve his sales strategy and
 relationships with The North Face sales team and buyers. With this kind of
 rich business and market knowledge, outdoor industry experience and
 familiarity with The North Face's core customers, we will reaffirm our
 position as the industry and market leader."
     About The North Face
     The North Face, a subsidiary of VF Corp., was founded in 1966.
 Headquartered in San Leandro, California, the company offers the most
 technically advanced products in the market to accomplished climbers,
 mountaineers, extreme skiers and explorers. The company's products are sold in
 specialty mountaineering, backpacking and skiing retailers, premium-sporting
 goods retailers and major outdoor specialty retail chains. Additional
 information about The North Face can be found on the company's website.
     About VF Corporation
     With $5.6 billion in sales, VF Corporation is the world's largest apparel
 company and a leader in jeanswear, intimate apparel, knitwear, workwear,
 playwear, daypacks and swimwear. Its principal brands include Lee, Wrangler,
 Riders, Rustler, CHIC, Gitano, Vanity Fair, Vassarette, Bestform, Lily of
 France, Lee Sport, Healthtex, Jantzen, JanSport, Eastpak, Red Kap and The
 North Face.

SOURCE The North Face