New Oriental Announces Mobile Learning Project with Nokia in China

    BEIJING, May 28 /Xinhua-PRNewswire/ -- New Oriental Education and
 Technology Group Inc. ( EDU), the largest provider of private
 educational services in China, today announced that it has entered into an
 agreement with Nokia, the world's largest mobile phone manufacturer, to
 launch a mobile learning initiative that will give students access to
 select New Oriental course content via their mobile phones.
     "We are excited to be tapping into the Chinese mobile market with
 Nokia, the industry leader," said Michael Yu, New Oriental's Chairman and
 Chief Executive Officer. "The demand for education in China is increasing,
 and this program allows us to reach more students through more creative
 means."
     Under the one-year agreement, New Oriental will provide specially
 designed English language and test preparation course content for download
 on both the Mobiledu.cn website and New Oriental's online learning site
 Koolearn.com. Mobile learning content will be available in selected new
 Nokia mobile phones with the educational programs pre-installed. Course
 content will be formatted as short sound bytes that users can listen to at
 their convenience. New Oriental and Nokia along with other parties will
 jointly promote the educational offering in the China market.
     "As the world leader in mobile communications, Nokia's goal is to
 continuously bring new innovative applications to the market," said Mr.
 Marko Vanska, Director of Nokia Emerging Business Unit, China. "We have
 seen a big growth potential for mobile learning market in China. By working
 together with New Oriental, the leading education service provider in
 China, Nokia strives to enrich consumers' learning experiences anytime,
 anywhere in a most convenient way with their mobile phone."
     "With peoples' lives getting busier, we want to lead the market in
 providing flexible learning alternatives," Michael Yu remarked. "Our cities
 are expanding and we're spending more of our lives on the road, on subways,
 on planes and in traffic. The idea of mobile learning is that it will allow
 students of all ages to access course material through a mobile phone,
 maximizing time by providing learning on-the-go."
     About New Oriental
     New Oriental is the largest provider of private educational services in
 China based on the number of program offerings, total student enrollments
 and geographic presence. New Oriental offers a wide range of educational
 programs, services and products consisting primarily of English and other
 foreign language training, test preparation courses for major admissions
 and assessment tests in the United States, the PRC and Commonwealth
 countries, primary and secondary school education, development and
 distribution of educational content, software and other technology, and
 online education. New Oriental's ADSs, each of which represents four common
 shares, currently trade on the New York Stock Exchange under the symbol
 "EDU." For more information about New Oriental, please visit
 http://english.neworiental.org .
     Safe Harbor Statement
     This announcement contains forward-looking statements. These statements
 are made under the "safe harbor" provisions of the U.S. Private Securities
 Litigation Reform Act of 1995. These forward-looking statements can be
 identified by terminology such as "will," "expects," "anticipates,"
 "future," "intends," "plans," "believes," "estimates" and similar
 statements. Statements that are not historical facts, including statements
 about New Oriental's beliefs and expectations, are forward-looking
 statements. Forward- looking statements involve inherent risks and
 uncertainties. Information regarding these risks and uncertainties is
 included in our registration statement on Form F-1 and other documents
 filed with the Securities and Exchange Commission. New Oriental does not
 undertake any obligation to update any forward-looking statement, except as
 required under applicable law. All information provided in this press
 release is as of May 28, 2007, and New Oriental undertakes no duty to
 update such information, except as required under applicable law.
     For more information, please contact:
 
     In China:
 
      Ms. Sisi Zhao
      New Oriental Education and Technology Group Inc.
      Tel:   +86-10-6260-5566 x8203
      Email: zhaosisi@staff.neworiental.org
 
      Mr. Rory Macpherson
      Ogilvy Public Relations Worldwide
      Tel:   +86-10-8520-6553
      Email: rory.macpherson@ogilvy.com
 
     In the United States:
 
      Mr. Thomas Smith
      Ogilvy Public Relations Worldwide
      Tel:   +1-212-880-5269
      Email: thomas.smith@ogilvypr.com
 
 

SOURCE New Oriental Education and Technology Group Inc.