NFL and Motorola Unveil New Communication Equipment for 2007 Season and Beyond New Motorola Headset Designs and Communication Center Part of Ongoing

Initiative to Upgrade In-Game Communication throughout the League

    SCHAUMBURG, Ill., Aug. 10 /PRNewswire-FirstCall/ -- This week's NFL
 pre-season games will be the first to feature two new innovations from the
 NFL and Motorola, Inc. (NYSE:   MOT) developed to enhance sideline
 communication. The NFL and Motorola are unveiling newly designed Coaches
 Headsets and Sideline Communication Centers during preseason games across
 the League. The two initiatives are part of an ongoing collaboration
 between the NFL and Motorola to upgrade in-game communication systems and
     The new headsets are lighter, thinner and more ergonomically advanced
 in comparison to their predecessors. The series of headsets range from the
 traditional over the head style which has improvements in ear comfort,
 acoustic sealing and microphone performance to the new "behind head" style
 which allows coaches the ability to wear a variety of hats while using the
     "The Motorola Coaches Headset is a critical piece of equipment for me
 as I communicate with my quarterback and other coaches," said Eric Mangini,
 Head Coach of the New York Jets. "The new design helps reduce exterior
 noise, so it is going to be easier to hear and communicate."
     Motorola's Design Team worked closely with NFL coaches like Mangini to
 incorporate the most common requests from coaches into headsets that took
 design cues from popular Motorola products such as the recently announced
 RAZR2. The prototypes were then tested with the company's 'Human Factors
 Group,' which analyzed the performance and feel, before being tested in
 competition during NFL Europe games.
     "The Motorola Headsets have become a signature in-game tool of NFL
 coaches, so we had to create a design that communicated power, confidence
 and high performance," said Jim Wicks, corporate vice president, Consumer
 Xperience Design, Motorola. "This headset, which the fans will see each
 game day, is a result of a year and a half of tight collaboration between
 our design team, coaches and NFL officials."
     Another innovation coming to NFL sidelines this season is the new
 Motorola Sideline Communication Center to replace the old "Phone Tables"
 that have been used for several decades. The new Centers will standardize
 the sideline communication throughout the League.
     In the past, teams have placed between 7 and 15 traditional phones on a
 table for players, coaches and field personnel to use when communicating
 with coaches up in the press box. The new Sideline Communication Centers
 feature 16 phones in a durable mobile case complete with golf cart wheels,
 disc brakes and rack-and-pinion steering for easy transportation on and off
 the field.
     About Motorola
     Motorola is known around the world for innovation and leadership in
 wireless and broadband communications. Inspired by our vision of seamless
 mobility, the people of Motorola are committed to helping you connect
 simply and seamlessly to the people, information, and entertainment that
 you want and need. We do this by designing and delivering "must have"
 products, "must do" experiences and powerful networks -- along with a full
 complement of support services. A Fortune 100 company with global presence
 and impact, Motorola had sales of US $42.9 billion in 2006. For more
 information about our company, our people and our innovations, please visit
     MOTOROLA and the Stylized M Logo are registered in the US Patent &
 Trademark Office. (C) 2007 NFL Properties LLC. Team names/logos are
 trademarks of the teams indicated. All other NFL-related trademarks are
 trademarks of the National Football League. For more information about the
 NFL, please visit

SOURCE Motorola, Inc.

Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.


PR Newswire Membership

Fill out a PR Newswire membership form or contact us at (888) 776-0942.

Learn about PR Newswire services

Request more information about PR Newswire products and services or call us at (888) 776-0942.