Nokia World 2007: Nokia Outlines its Vision of Internet Evolution and Commitment to Environmental Sustainability

    AMSTERDAM, The Netherlands, December 4 /PRNewswire-FirstCall/ -- At the
 annual Nokia World conference today, Nokia ( NOK) outlined its vision
 for the mobile industry, predicting rapid change driven by the convergence
 of mobility and the internet, and the need for the industry to make an
 increasing contribution to environmental sustainability. In his keynote
 address, Nokia president and CEO Olli-Pekka Kallasvuo highlighted Nokia's
 commitment to driving both trends.
 
     Speaking to an audience of some 2,700 delegates who had gathered in
 Amsterdam to experience Nokia's vision of the mobility industry's future,
 Kallasvuo said: "We are at the dawn of a new era in mobile communications
 driven by the rapid convergence of the internet and mobility, and Nokia is
 setting the pace of change. But with market leadership in an industry of
 this scale also comes responsibility," he said. "We are committed to taking
 a leading role in increasing environmental awareness and performance right
 across the industry, creating further products and services that help
 people make more sustainable choices. It is both the responsible thing to
 do and it makes good business sense."
 
     Nokia unveils "Comes With Music"
 
     During the event the company announced Nokia Comes With Music, a
 revolutionary program that enables people to buy a Nokia device with a year
 of unlimited access to millions of tracks from a range of great artists -
 past, present and future. Once the year is complete, customers can keep all
 their music without having to worry about it disappearing when their
 subscription is over.
 
     "We set out to create the music experience that people are telling us
 they are looking for - all the music they want in the form of unlimited
 downloads to their mobile device and PC," said Anssi Vanjoki, Executive
 Vice President and General Manager, Multimedia, Nokia. "Even if you
 listened to music 24 hours a day, seven days a week, you would still only
 scratch the surface of the music that we're making available. Comes with
 Music fulfils our dream to give consumers all the music they want, wherever
 they want it, while rewarding the artists who create it."
 
     The program will launch with Universal Music Group International, and
 Nokia is in discussion with the remaining major international labels.
 
     Universal Music Group International Chairman/CEO Lucian Grainge was at
 Nokia World to launch the program with Nokia. "It's fantastic to work with
 Nokia on Comes With Music," said Grainge. "We feel it's an innovative way
 for people to discover and enjoy new artists, while at the same time having
 access to the amazing depth of the Universal catalog. Comes With Music
 allows our artists to reach new audiences in a very easy and affordable
 way."
 
     Images for press use available at http://www.nokia.com/A4632379.
 
     Ovi - your personal dashboard to life
 
     Nokia also gave further details of the upcoming Ovi Internet services
 environment. Ovi, meaning 'door' in Finnish, enables consumers to easily
 access their existing social network and content, acting as a dashboard to
 a person's life.
 
     "Ovi combines the mobile, PC and web environments into an easy to use
 experience with common user interface elements that provide consistency and
 simplicity," said Vanjoki. "We started the Ovi services rollout with the
 individual services in navigation, music and games, and the next step is to
 provide an integrated experience. The complete Ovi environment and new
 services will be rolled out continuously throughout 2008."
 
 

     Images for press use available at
 http://www.nokia.com/A4632380?category=ovi.
     Towards greater environmental sustainability
 
     Nokia also outlined its long heritage in addressing environmental
 issues and commitment to driving new initiatives in the mobile industry in
 areas such as energy efficiency, materials used in products, take back,
 recycling, and packaging. This was against the background of the launch of
 the Nokia 3110 Evolve, a mobile device with bio-covers made from more than
 50% renewable material. The device is presented in a small package made of
 60% recycled content and it comes with Nokia's most energy efficient
 charger yet, using 94% less energy than the Energy Star requirements.*
 
     The Nokia 3110 Evolve is the latest in a series of environmental
 initiatives from the company. For example, Nokia was the first manufacturer
 to put alerts into its devices to encourage people to unplug their
 chargers. The power that could be saved globally by all Nokia phone users
 unplugging their chargers when no longer needed is equivalent to enough
 energy to power 100,000 average-size European homes. In February 2006,
 Nokia also introduced new compact packaging that reduced materials used by
 54%, a move which by the end of this year will have resulted in 5,000 fewer
 trucks needed to distribute products, reducing fuel consumption and carbon
 emissions, and savings of EUR 100 million.
 
     * Energy Star requirements: strict energy-efficiency guidelines set by
 the US Environmental Protection Agency and the US Department of Energy.
 
     Images for press use available at http://www.nokia.com/A4632350.
 
     For photos and other press material regarding today's announcements,
 please visit http://www.nokia.com/nokiaworld/press
 
     About Nokia
 
     Nokia is the world leader in mobility, driving the transformation and
 growth of the converging Internet and communications industries. Nokia
 makes a wide range of mobile devices and provides people with experiences
 in music, navigation, video, television, imaging, games and business
 mobility through these devices. Nokia also provides equipment, solutions
 and services for communications networks.
 
     http://www.nokia.com
 
 
 

SOURCE Nokia Corporation