Omron Sponsors America's "Fittest Cities" Wellness Outreach Program

Mar 19, 2003, 00:00 ET from Omron Corporation

    SCHAUMBURG, Ill., March 19 /PRNewswire/ -- Omron Corporation announced
 today that its affiliate company, Omron Healthcare, Inc., a leading
 manufacturer of healthcare products, is sponsoring a "Fittest Cities" outreach
 program with Men's Fitness Magazine. The effort is intended to encourage
 people to become aware of their health and fitness, especially in those places
 named the "fattest cities."
     Five years ago, Men's Fitness began researching and reporting on the state
 of weight in America. They found the population was working harder but not
 working out, and eating faster but not eating better. Today, nearly two out of
 three Americans are overweight. For the third year in a row, Houston ranked as
 the Fattest City, followed by Chicago, Detroit, Philadelphia and St. Louis.
     The goal of the program is to convert Americans to a standard of body
 composition-based health management, rather than utilizing scales, body weight
 and caloric-reduction dieting.
     "Maintaining one's health with fitness is beneficial towards disease
 prevention including diabetes, cancer, hypertension, and heart disease," said
 Kazuo Saito, CEO of Omron Healthcare, Inc.  "The goal of this program mirrors
 Omron's commitment to developing resources on personal wellness products and
 healthcare services in the healthcare equipment and lifestyle disease
 monitoring markets."
     Omron has committed itself to meeting the needs of society through the
 products and services it offers. Participation in the program illustrates
 Omron its philosophy, "at work for a better life, a better world for all,"
 beyond its products and services.
     Events will be held in 12 cities in the U.S. allowing people to have their
 body composition measured, blood pressure checked and receive information on
 exercise and healthy eating. Omron is supplying the events with its body fat
 analyzers and blood pressure monitors to help American assess their health and
     "We're very excited to partner with Omron Healthcare on this critically
 important initiative," said Men's Fitness Magazine Editor-in-Chief Jerry
 Kindela. "In our discussions, it's become readily apparent that Omron and
 Men's Fitness share a unified vision for improving the quality of life for
 millions of Americans challenged by an ever-growing national waist-line. Omron
 has demonstrated clear leadership in the fight against obesity and we look
 forward to sharing their products (and vision) through our Fittest Cities
     About Omron
     Headquartered in Kyoto, Japan, OMRON Corporation is a global leader in the
 field of automation. Established in 1933 and headed by President Yoshio
 Tateisi, Omron has more than 25,000 employees in over 35 countries working to
 provide products and services to customers in a variety of fields including
 industrial automation, electronic components, social systems (ticket gate
 machines, ticket vending machines, cash dispensers, and traffic control), and
 healthcare. The company is divided into five regions and head offices are in
 Japan (Kyoto), Asia Pacific (Singapore), China (Hong Kong), Europe (Amsterdam)
 and US (Chicago).

SOURCE Omron Corporation