BEIJING, Aug. 9 /Xinhua-PRNewswire/ -- Haier, the world's fourth
largest white goods manufacturer and the official white goods sponsor of
the Beijing 2008 Olympic Games, kicks off today its "One Gold Medal, One
Olympic Hope School" program with the first Beijing 2008 Olympic Gold medal
won by the Chinese Weightlifting athlete Ms. CHEN Xiexia in Women's 48kg.
Haier will build one Project Hope Olympic School for each Gold medal won by
a Chinese athlete during the Beijing 2008 Olympic Games.
Haier announced its "One Gold Medal, One Olympic Hope School" on
December 3rd, 2007 when it committed to build one primary school for each
Olympic gold medal won by a Chinese athlete in Beijing.
Project Hope is a non-governmental organization sponsored by the China
Youth Development Foundation (CYDF) that aims at supporting education in
China's poverty-stricken areas. The foundation helps children from poor
Chinese areas with funds collected from society to build and refurbish
schools and helps drop-out students return to school in spite of poor
family financial condition. Haier has been a long time partner of Project
Hope and contributed more than USD 3 million in funds and USD 19.56 million
in materials for the Hope Project so far. By the end of 2007, Haier had
built 77 primary schools in 24 provinces, allowing 40,000 students to
return to school.
In addition to donating Olympic Project Hope Schools, Haier also
delivers the Olympic Spirit to the Children in China's poverty-stricken
areas. In June 2007 Haier launched the nationwide program "Haier Olympic
Project Hope" in partnership with the CYDF. Haier contributed USD 437,500
to 30 Project Hope primary schools throughout the country, equipping each
school with a "Haier electronic reading room" comprising a high definition
Haier television set as well as a library so the children can watch the
competition and share the joy brought by the Olympic Games while learning
about Olympic history and experiencing the Olympic movement.
"Committing to social responsibility is a key part of Haier's overall
strategy. With our "One Gold Medal, One Olympic Hope School" program, Haier
wants to help the children feel the Olympic Spirit together with the whole
world, making the world a home," said Haier Group SVP Mr. ZHOU Yunjie.
"Haier is a respected long term contributor to Project Hope and has
already helped a lot of children throughout China. We are thankful for
their "One Gold Medal, One Olympic Hope School" program during the Olympic
Games. Haier's donations will allow thousands of students to improve their
lives and embrace the Olympic Spirit," said Mr. LI Yadong Director of Hope
Primary School Department, China Youth Development Foundation (CYDF).
About Haier Group
Founded in Qingdao, Shandong province, China, in 1984 under the
leadership of ZHANG Ruimin, its current Chairman and CEO, Haier Group Co.
Ltd. is the world's fourth largest white goods manufacturer. Haier is one
of the best known Chinese brands in the world, with distribution in over
160 countries. Haier employs 50,000 people, including 10,000 outside China.
For more information, please contact:
Ms. HAN Xiaohua
Haier Group Co. Ltd.
Mr. Simon VERICEL
Hill and Knowlton China
SOURCE Haier Group